Performance Marketing Strategist developing strategic campaigns for brands LOLA and QRxLabs. Executing and optimizing Amazon paid search/PPC initiatives to enhance brand performance.
About the role
- Performance Marketing Manager optimizing campaigns for marketing and advertising at Dentsu. Driving performance through data analysis and partnership with clients and internal teams.
Responsibilities
- Manage and optimize our performance campaigns and continuously develop new approaches
- Calculate proposal pricing and margins
- Request and evaluate proposals from marketing and media partners
- Set up campaign tracking for the Dentsu Private Network for display, paid social, email campaigns, Google Ads, and video inventory, including ad creative tracking and hosting
- Monitor tracking — responsible for ensuring KPIs are met
- Analyze campaign performance, trends, the market, and competitors
- Build a strong network, both internally within Dentsu and with external partners
Requirements
- Professional experience in display or social on the client or agency side
- Managerial experience in online marketing, performance marketing, search advertising, display advertising, or digital marketing
- You understand client needs and can translate them into actionable operational tasks
- Proactively contribute ideas
- Excellent English skills
Benefits
- 2 additional volunteering days to support a cause you care about
- 3 wellness days in addition to your vacation days, Mental Health First Aider programs to support mental health, and an Employee Assistance Program
- Our offices use renewable energy, so you work with us CO₂-neutral
- Training and development opportunities through our network and in-house academy
- 40 hours per year in addition to statutory training leave to support your personal and professional development
- Access to exclusive employee discounts through our corporate benefits platform
- Company pension scheme as a component of your financial security
- Opportunity to work temporarily from abroad
- Refer new talent and receive a bonus for successful hires
- In Hamburg, Frankfurt, Augsburg, Munich, Berlin & Düsseldorf, pets (furry companions) are allowed in the office
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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