About the role

  • Commercially driven Northern Sales Lead for Master of Malt Trade. Growing wholesale footprint and leading a team of Partner Managers in the UK drinks trade.

Responsibilities

  • Develop and execute the Northern sales strategy aligned with Master of Malt Trade’s wholesale growth objectives
  • Drive revenue growth across key accounts and new prospects in the region
  • Maintain ownership of the regional commercial picture, including forecasting, investment decisions and ROI
  • Track and report on commercial performance, proactively identifying risks and growth opportunities
  • Identify new segments, partnerships and routes to market within the trade
  • Manage a base of key accounts and prospects for the Northern territory for Master of Malt Trade.
  • Represent Master of Malt Trade at Northern based industry events and trade shows, expanding our network and influence
  • Work closely with Marketing, Buying and Operations to execute product launches, promotions and commercial initiatives across the trade channel
  • Lead and inspire a team of Partner Managers, ensuring clear ownership of KPIs and commercial targets
  • Foster an entrepreneurial, agile and customer-focused culture within the team
  • Provide coaching, mentoring and development to help team members reach their full potential
  • Run regular one-to-ones and team sessions, providing clear feedback, recognition and support

Requirements

  • Strong commercial leadership experience within the UK spirits or drinks industry
  • Proven on-trade account management experience in the North with strong knowledge of key industry players
  • Experience developing and executing sales or channel strategies in the North
  • Strong numerical and commercial acumen, including forecasting, financial analysis and P&L ownership
  • Ability to build value with stakeholders at all levels, including senior decision-makers
  • Excellent negotiation and relationship-building skills
  • Experience launching new products in the spirits category in the North is advantageous
  • Knowledge of fine, rare or craft spirits is highly desirable
  • Confident presenting insights, trends and commercial plans
  • Strong IT skills (Google Suite or equivalent)
  • WSET qualification desirable
  • Full UK driving licence required (this is a field-based role with regular travel)
  • Experience working the other side of the bar is a bonus

Benefits

  • At Atom, we back curious, ambitious people who want to win. You’ll have real autonomy to run your area, challenge ideas and make decisions that directly impact the growth of a fast-scaling brand.
  • We move quickly, care deeply about results, and give high performers the trust and ownership to deliver. You’ll be accountable for outcomes, not activity.
  • There’s no politics or red tape here. Just smart people, high standards and the expectation that you show up, think commercially and get things done.
  • Alongside competitive pay and core benefits, you’ll get a generous staff discount on over 15,000 brand SKU's.
  • We don’t sit still, and there’s a lot more to come... Apply now if you want to join us.

Job title

Lead, Northern Sales

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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