Analyst supporting Omnichannel Outreach Lane in healthcare digital engagement. Execute patient mailers and support project management for digital pilots while collaborating with cross - functional teams.
About the role
- Strategic Market Analyst working in the car rental sector at Localiza&Co. Responsible for planning, monitoring initiatives, and enhancing digital user experience.
Responsibilities
- Work strategically in the Car Rental sector (RAC), focused on the individual customers segment
- Be responsible for planning and tracking deadlines and measuring the results of prioritized initiatives with the technology team throughout PIs
- Monitor the performance of digital booking channels using funnel metrics, conduct complex analyses, and propose improvements, experiments, and new features to increase conversion and improve user experience
- Actively contribute ideas for innovation to evolve the digital experience
- Conduct structured analyses (business cases, feasibility studies, financial simulations) to support investment and prioritization decisions
- Serve as the focal point between the Segments team and Technology
Requirements
- Bachelor's degree in Business Administration, Computer Science, Engineering, or related fields
- Strong analytical skills combined with critical thinking
- Stakeholder management
- Advanced SQL knowledge
- Experience with agile methodologies and working in PIs is a plus
- Availability to work in a hybrid model at the headquarters in Belo Horizonte, MG
Benefits
- Profit sharing
- Food allowance
- Meal voucher
- Health insurance
- Dental insurance
- Gympass
- Private pension plan
- Transportation allowance
- Allya
- Unlimited access to a wide range of courses through Localiza University
- Internal training and development programs
- Discounts on vehicle purchases and rentals
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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