Hybrid Junior Product Marketing Specialist

at LoanPro

• Job title: Junior Product Marketing Specialist
• Job type: Full Time
• Experience level: Junior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Farmington, United States

About the role

• Junior Product Marketing Specialist at LoanPro responsible for product mastery and marketing asset creation. Collaborating with teams to deliver competitive intelligence and marketing support for finance software.

Responsibilities

• Product Mastery: Takes ownership of deep learning about our software, its functions, how it fulfills our customers' needs, and how they use the product. You must become a product expert.
• Asset Creation: Draft, design, and refine high-impact sales and marketing assets, including one-pagers, slide decks, case studies, and eBooks.
• Competitive Intelligence: Conduct ongoing market research and competitive analysis to keep the sales team armed with the latest intel on the landscape.
• Sales Enablement Support: Collaborate with the sales enablement team to organize training materials and ensure the sales organization has access to the most current product positioning.
• Launch Coordination: Assist in the execution of go-to-market (GTM) plans for new feature releases and product launches, managing timelines and deliverables.
• Value Messaging: Learn and apply LoanPro’s value-based messaging framework to all written content, ensuring consistency across channels.
• Data & ROI Support: Assist in the data gathering and "value engineering" process to help build ROI calculators and business cases for prospects.
• Cross-Functional Collaboration: Act as a liaison between the marketing, product, and sales teams to gather feedback and ensure alignment.
• Onsite Collaboration: An essential function of this role requires onsite work to collaborate with other team members.

Requirements

• 0-2 years of experience in marketing, communications, or a related business field (internships included).
• Bachelor’s degree in Marketing, Business, Communications, or relevant field.
• Extreme hustle, grit, grind: You are eager to roll up your sleeves and get the job done.
• Strong writing and storytelling skills: Ability to translate complex technical concepts into simple, compelling business language.
• Passionate about FinTech and eager to build a career in the industry.
• Proficiency in Microsoft Office (PowerPoint, Excel, Word) and Google Workspace.
• Basic understanding of marketing principles and the B2B sales cycle.
• Ability to work in a fast-paced, team environment with shifting priorities.
• Organizational astuteness and agility: You can manage multiple projects without missing deadlines.
• Curiosity and "figure it out" attitude: You don’t wait to be told the answer; you go find it.
• Ability to build collaborative, trustworthy relationships across functions.
• Willingness to receive feedback and iterate quickly.
• Innovation and problem-solving skills.

Benefits

• 80% Medical/Dental
• PTO and Holiday Schedule
• HSA and 401K Match
• Wellness Rewards and EAP