Lead generation for enterprise B2B marketing at Doctor Care Anywhere. Focusing on growing enterprise pipeline and refining lead generation strategies.
About the role
- Marketing Specialist shaping and delivering impactful marketing initiatives at Konica Minolta. Collaborating on campaigns and ensuring alignment with business objectives for enhanced brand engagement.
Responsibilities
- Plan and execute marketing campaigns across digital and traditional channels, monitor performance, and recommend improvements.
- Create and manage content for blogs, social media, email marketing, and product collateral, ensuring accuracy and engagement.
- Manage digital presence including social media, website updates, and email campaigns, with basic analytics tracking.
- Coordinate events and webinars, handling logistics, communications, and post-event follow-up.
- Support communications and PR, including newsletters, media releases, and agency coordination.
- Collaborate with internal teams and external partners to deliver integrated marketing initiatives and report on performance.
- Stay up to date with marketing trends and contribute ideas for continuous improvement.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- Demonstrated experience in a similar marketing role, preferably in a B2B environment.
- Demonstrated experience in campaign management, content creation, and digital marketing.
- Strong copywriting, communication, and presentation skills.
- Proficiency with digital marketing platforms and analytics tools.
- Ability to work independently and collaboratively within a team.
Benefits
- **What can KM offer you?****We’re proud to be Certified™ by Great Place To Work®, reflecting the commitment we make to building a positive, inclusive and empowering culture. At Konica Minolta you will enjoy a collaborative team culture where you will be supported and empowered to contribute your ideas and identify opportunities to develop your team and yourself. We are dedicated to the values of diversity and inclusion and have a firm commitment to ethical practices and corporate responsibility.****Konica Minolta is committed to providing a working environment that is inclusive and fair to both women and men. Progressive policies such as our domestic violence policy; paid parental leave and flexible workplace policies enable our people to balance work and life responsibilities. ******Equal Opportunities****We are committed to providing equal opportunities and actively encourage applicants from all backgrounds to apply for our roles, regardless of gender, age, sexual orientation, ethnicity, religion or disability.
- If you are require any adjustments/assistance during the recruitment process please reach out to [email protected]******Join our Team** and thrive in an environment built on strong **Collaboration**, continuous **Learning** and personal **Growth**. Everyday at Konica Minolta is an opportunity to share your **Ideas**, influence **Change** and engage with colleagues from **diverse backgrounds and experiences**.**
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