Hybrid Media Planning Manager

Posted 3 weeks ago

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About the role

  • Media Planning Manager at Kenvue leading cross-functional TTL campaigns across Europe. Optimize media plans for brand growth and strong ROI while driving agency collaboration.

Responsibilities

  • Lead media planning across the business, working closely with cross-functional teams (across sales & marketing) and key media agencies to deliver best-in-class TTL media campaigns, driving best practice.
  • Design and optimise TTL media plans spanning digital, influencer, and offline channels, ensuring they drive brand growth and deliver strong ROI.
  • Streamline and elevate ways of working between agencies and content partners, ensuring consistency and quality in campaigns.
  • Champion global playbooks and learning agendas, embedding best practices locally while feeding back new insights to global teams and power partners.
  • Support the Senior Media Lead in agency management and evaluations, driving innovation and unlocking greater value.

Requirements

  • Minimum 5 years experience working in media
  • Experience working with marketing teams, creative and media agencies to plan digital marketing campaigns across multiple online channels for national brands
  • Experience in key media planning and analytics tools (e.g. Comscore, Mediatool, Quantcast)
  • Strong communication skills with confidence to frequently present, with an ability to communicate effectively to varying levels of stakeholders (junior – senior)
  • Well organised, focused & able to set prioritise effectively
  • Strong analytical skills and data-driven thinking
  • Creative problem solver
  • Up to date with the latest trends and standard methodologies in online marketing and measurement
  • Strong process and project management skills
  • Must be able to work well in cross functional teams

Benefits

  • Paid Company Holidays
  • Paid Vacation
  • Volunteer Time
  • Summer Fridays
  • Learning & Development Opportunities
  • Employee Resource Groups

Job title

Media Planning Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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