Hybrid Senior SEO Growth Lead

at Keller Executive Search International

• Job title: Senior SEO Growth Lead
• Job type: Contract
• Experience level: Senior
• Salary: Not specified
• Degree requirement: No Education Requirement
• Location requirements: Hybrid, Denmark

About the role

• Senior SEO Growth Lead focused on SEO strategy and execution across technical and content optimization. Collaborating closely with leadership and the SEO team to drive organic growth.

Responsibilities

• Own the organic search roadmap across site architecture, technical health, content systems, internal linking, and authority.
• Translate business priorities into keyword and topic portfolios that drive revenue, not vanity metrics.
• Build scalable processes so SEO is embedded into product and content workflows.
• Audit and improve crawlability, indexation, rendering, canonicalization, pagination, faceted navigation, and site speed.
• Partner with engineering to ship fixes and prevent regressions.
• Implement and validate structured data where it improves comprehension and eligibility.
• Create repeatable on-page standards for titles, headings, intent matching, entity coverage, and content quality.
• Drive internal linking strategy that compounds over time.
• Improve content refresh systems, pruning decisions, and consolidation when needed.
• Engage and manage vendors for legitimate tactics: digital PR, partnerships, thought leadership, editorial placements, link reclamation, and brand mentions.
• Evaluate all promotion tactics through a brand safety and compliance lens.
• Create clear guidelines for what is unacceptable and why, and protect the company from risky shortcuts.
• Identify opportunities on external platforms and ecosystems where it is appropriate to publish, partner, or distribute content.
• Ensure all external publishing aligns with platform rules, user value, and company ethics.
• Continuously monitor competitors to find gaps, patterns, and advantages.
• Spot issues before they become traffic losses, and find opportunities before they become crowded.
• Run a consistent test program: hypotheses, test design, success metrics, QA, post-mortems, and documentation.
• Build reporting that ties SEO work to leads, revenue, or other core outcomes.
• Teach the team through clear write-ups and repeatable playbooks.
• Track how discovery is changing across AI answers and assistants.
• Adapt content and technical strategy to improve machine understanding, attribution likelihood, and brand presence in AI-influenced journeys.
• Test new formats and information architecture that improve retrieval and trust.
• Reports to the CMO.
• Works closely with: existing SEO team member(s), content, engineering, product, and brand

Requirements

• 10+ years in SEO with a strong record of measurable wins across multiple sites or industries.
• Experience in agency and independent consulting or freelancing, and now seeking to go deep with one company.
• Strong grasp of technical SEO and ability to communicate clearly with developers.
• Advanced capability in keyword research, intent modeling, content strategy, and internal linking systems.
• High-level competency with modern tooling, including Ahrefs and comparable platforms (plus crawling, analytics, and log or performance tools).
• Comfort designing experiments and making decisions based on evidence.
• Excellent written communication: you can explain what matters, what does not, and what to do next.
• Strong moral compass and mature judgment under pressure.
• Clear commitment to sustainable growth practices and platform compliance.
• Ability to say no to risky tactics, even when results are tempting.
• Deep curiosity and a habit of learning daily from the SEO community, practitioners, and research.
• A builder mentality: you ship, measure, iterate, and document.
• Independent problem solver who also collaborates well with leadership, marketing, engineering, and content.

Benefits

• We're friendly, supportive, and want to work with the best :-)
• We take care of our people and support them to the best of our ability
• You'll be working with a great energetic team
• Professional growth and support from management
• A culture that values craft, integrity, and long-term wins
• A long-term position
• 100% remote work, full time.
• 100% work on flexible working hours
• Medical insurance/medical aid
• Tools budget and training budget.
• High autonomy with clear goals and support from leadership