Hybrid Event Manager

Posted 3 weeks ago

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About the role

  • Event Manager at Jobber managing large-scale events connecting brand with customers and partners. Overseeing strategy, logistics, and promotion across various formats.

Responsibilities

  • Own end-to-end strategy and execution for Jobber-led, high-impact events (notably Jobber Summit and Jobber Now) across virtual, in-person, and hybrid formats, from concept through post-event analysis.
  • Serve as the driver for flagship events, developing and owning detailed workback plans, timelines, budgets, and executional oversight across tech, experience, and promotion.
  • Lead the event promotion strategy with ambitious registration and attendance targets, coordinating integrated marketing campaigns across email, paid media, social, in-product, partnerships, and emerging channels.
  • Act as the central owner across Marketing Channels, Product Marketing, Product, Revenue, Creative Studio, Sales, Success, Partnerships, and external vendors to ensure cohesive execution and messaging.
  • Translate business goals into event outcomes (e.g., net new lead acquisition and net revenue expansion) and ensure events meaningfully contribute to broader company objectives.
  • Partner closely with Product and Product Marketing to align event goals, launches, customer education, and product inclusion, while collaborating with Programming leads to ensure content supports the overall event vision.
  • Oversee large-scale event logistics and production, including vendor management, venues, AV/tech platforms, speaker coordination, customer support readiness, and on-site experience delivery.
  • Measure, report, and optimize event performance across registrations, attendance, engagement, revenue, and post-event outcomes; partner with Analytics and Marketing to assess impact against goals and use insights to improve promotion, programming, and experience design.
  • Communicate proactively with stakeholders and senior leadership on progress, risks, and results, ensuring clarity and alignment throughout the planning and execution lifecycle.
  • Travel when required within Canada and the United States, with occasional international travel, for flagship events, site visits, trade shows, conferences, and keynote filming as needed.

Requirements

  • Deep experience planning and delivering complex events, experiential marketing, or integrated marketing programs, with end-to-end ownership and cross-functional leadership.
  • Stamina, adaptability, and time-management skills to perform effectively while traveling frequently, including multi-day events and tight schedules.
  • Proven experience driving registrations and attendance for large-scale events (e.g., tens of thousands of registrants).
  • Experience planning and executing high-visibility company-led events with significant budgets, including seven-figure programs.
  • Strong project management skills with experience managing complex timelines and cross-functional stakeholders.
  • Experience collaborating closely with Product and Product Marketing teams.
  • A data-informed mindset, with experience measuring performance and iterating based on results.
  • Exceptional communication and organizational skills, with strong attention to detail.
  • Comfort operating in a fast-paced, evolving environment.
  • Experience working in SaaS or at a high-growth tech company (preferred).
  • Familiarity with event technology platforms, CRM integrations, and marketing automation tools (preferred).
  • Experience leading a user conference at a SaaS or high-growth tech company (preferred).
  • CMP certification or equivalent (preferred).

Benefits

  • A total compensation package that includes an extended health benefits package with fully paid premiums for both body and mind
  • matching in RRSP, TFSA or FHSA
  • stock options
  • dedicated Talent Development team and access to coaching, learning, and leadership programs to help you grow your career, reach your goals, and unlock your full potential.

Job title

Event Manager

Job type

Experience level

Mid levelSenior

Salary

CA$98,300 - CA$133,700 per year

Degree requirement

Bachelor's Degree

Location requirements

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