Onsite Senior Marketing Planning Strategist

Posted 4 hours ago

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About the role

  • North American Marketing Sr. Business Strategist developing marketing strategies for business growth and leadership. Collaborating with global teams to translate business challenges into marketing solutions.

Responsibilities

  • Serve as primary Marketing counterpart to the North American Category teams to develop 4P plans that showcase how Promotional efforts can drive business results.
  • Partner with Worldwide Marketing to incorporate input into Market-level plans, and/or drive perspective on how those plans could better reflect Market priorities.
  • Develop in-market strategies that set meaningful and impactful business targets for Marketing and then ensure we have the proper instrumentation to track performance.
  • Lead the extended Promotional team, e.g., Communications and OMNI, to develop holistic “One Plans,” reflecting how all strategies are coordinated to enable executional excellence.
  • Collaborate with the Activation teams to provide in-flight performance insights, adapt strategies as necessary, and deliver post-campaign summaries.

Requirements

  • A four-year or graduate degree in Marketing, Business Administration, or a related discipline, or equivalent work experience.
  • Typically, 7-10 years of job-related experience, with a preference for candidates with people management experience.
  • Strong analytical skills, allowing you to dive deeply into topics like market size/share, audience segmentation, and marketing attribution.
  • An ability to elevate the discussion, focusing on programs that will drive growth, while developing the narratives that advocate for the role of Marketing.
  • The ability to navigate ambiguity, solve complex problems, and lead change.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies, including;
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave

Job title

Senior Marketing Planning Strategist

Job type

Experience level

Senior

Salary

$130,350 - $200,750 per year

Degree requirement

Bachelor's Degree

Location requirements

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