Growth Marketing Manager driving customer acquisition for healthcare innovator. Leading strategies and optimizing channels to impact revenue in a hybrid role.
About the role
- Senior Growth Marketer focusing on partner integrations to drive new member sign-ups for Hinge Health. Collaborating with internal and external teams to optimize performance and scale partnerships.
Responsibilities
- Drive New Member Sign Ups: Drive accelerated growth by launching and optimizing partner integrations, extending Hinge Health's offering to new members in a timely and relevant manner across the funnel.
- Coordinate Activity Across Functions: Scale partner integrations to drive results, developing a compelling, data-backed narrative and using it to align and attract resources across Data Science, Creative, Product, and Commercial teams.
- Channel Optimization: Proactively monitor the performance and adoption of live integrations. Lead execution on identified optimization opportunities to ensure scalable performance over time.
- Scalable Partner Ecosystem: Build scale into ongoing operations by identifying repeatable patterns and working across teams to implement product and process improvements to efficiently a rapidly growing portfolio of third-party partners.
- Influence the Product Roadmap: Provide data-driven feedback to the Growth Product team that directly informs prioritization of partner integrations and development of platform features.
Requirements
- Business Creativity: Ability to decode underlying partner motivations and align them with Hinge Health goals to design new motions that drive mutually beneficial outcomes.
- Strategic Prioritization: Strong ability to prioritize current and potential opportunities - using data to develop a clear perspective on those with breakout potential and strategically aligning focus and resources to successfully execute on them.
- Stakeholder Management: Proven experience effectively managing cross-functional relationships across a wide range of business, marketing and product functions.
- Technical Translation: Ability to translate complex technical concepts and specifications into clear business value and vice-versa.
- Problem Solving: A proactive mindset for identifying potential integration risks early and proposing creative workarounds or phased rollout strategies.
- Communication: Exceptional written and verbal communication skills, with the ability to adapt approach to ensure productive engagement across an array of functions.
Benefits
- Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live.
- Planning for the future: Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.
- Modern life stipends: Manage your own learning and development, physical well-being, and work-from-home needs with diverse stipends.
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