Customer Programs Manager responsible for executing customer adoption programs and communications. Collaborating across teams to optimize customer experiences at Highspot.
Responsibilities
Advise on and shape our customer adoption strategy by defining program goals, target audiences, and engagement approaches across the lifecycle.
Lead the strategic planning and continuous optimization of adoption-focused programs, including webinars, workshops, and product education initiatives.
Own the strategic direction of customer-facing email communications, ensuring messaging, cadence, and segmentation align to the lifecycle stages, adoption objectives, and customer needs.
Design and guide segmented, targeted email communication frameworks that deliver relevant, personalized experience and elevate the overall customer journey.
Develop and maintain a holistic customer program roadmap, proactively identifying gaps, overlaps, and opportunities to improve engagement, adoption, and retention.
Partner with cross-functional teams to align program content, audience targeting, and success measurement.
Analyze program performance, engagement metrics, and customer feedback to continuously improve program effectiveness and expand adoption impact.
Ensure delivery of timely, relevant communications that support product usage, key lifecycle milestones, and customer health score improvements.
Requirements
3-5 years of prior marketing, demand gen, events, or community based experience.
Strong experience with or a capacity to learn marketing software and online applications such as Salesforce, Marketo, WordPress, Zoom Webinar, SendGrid, and Highspot.
Proven ability to manage multiple projects simultaneously in a fast-paced environment while meeting firm deadlines.
Highly detail-oriented with a strong commitment to flawless execution of customer-facing programs and ad campaigns.
Creative problem-solver with a desire to support end-to-end execution of events and adoption initiatives.
Excellent verbal and written communication, presentation, and stakeholder management skills.
Team-oriented mindset with an ambitious professional drive and eagerness to continuously learn and grow.
Benefits
Comprehensive medical, dental, vision, disability, and life benefits
Health Savings Account (HSA) with employer contribution
401(k) Matching with immediate vesting on employer match
Flexible PTO
8 paid holidays and 5 paid days for Annual Holiday Week
Quarterly Recharge Fridays (paid days off for mental health recharge)
18 weeks paid parental leave
Access to Coaches and Therapists through Modern Health
Souschef managing daily food preparation and team support for business events in Germany. Seeking passionate culinary professional for a respectful and rewarding work environment.
Reinigungskraft bei Events und Sporthighlights in München verantwortlich für Sauberkeit und Hygiene. Arbeite mit modernen Reinigungsmaschinen in einem unbefristeten Teilzeitvertrag.
Küchenleitung responsible for managing 2,500 daily meals and expanding to 4,000. Leading a kitchen team while ensuring quality and efficiency standards are met.
Co - op role managing events for EF Educational Tours. Focus on creating memorable experiences for attendees with duties involving registration, communication, and logistics.
Events Manager for OpenAI delivering dynamic experiences across Japan and APAC. Leading complex events with a focus on innovation and cultural relevance.
Temporary Coordinator managing planning and execution of fundraising events for the National MS Society. Collaborating with volunteers and internal teams for successful logistical execution.
Spa Sales & Events Manager responsible for driving revenue through spa sales and managing group events. Overseeing bookings and collaborating with teams for visibility and profitability.
Banquet Server at Wedgewood Weddings ensuring event setups and guest satisfaction. Engaging with clients for memorable wedding experiences while adhering to safety guidelines.
Loading, unloading, stacking, sorting and segregating, and case picking product at Arcadia Cold Storage. Operating equipment like pallet jack while adhering to safety standards and working collaboratively.
Campus Events Manager coordinating activities and events for MSU at McMaster University. Managing and implementing diverse programming including concerts, fairs, and Welcome Week.