Hybrid VP, Product Design

at Hearst Health

• Job title: VP, Product Design
• Job type: Full Time
• Experience level: Lead
• Salary: $200,000 - $220,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Transformational design executive redefining product design at Hearst Newspapers. Leading design vision and strategy to innovate product experiences across various audiences.

Responsibilities

• Set a clear, ambitious design vision that elevates the role of design as a driver of product and business strategy.
• Build, coach, and inspire a small team of designers and researchers while raising organizational design maturity and demanding excellence.
• Own UX strategy end-to-end: from framing the right problems to designing user journeys, prototypes, and product opportunities.
• Lead rapid experimentation and deliver early, tangible wins that demonstrate the impact of design on business outcomes.
• Partner with Product, Engineering, Content, and Revenue leaders to co-create new ventures, align on priorities, and bring products to market quickly.
• Facilitate workshops and design sprints that surface bold ideas and help stakeholders rally around customer needs.
• Oversee qualitative and quantitative research; translate insights into actionable opportunities and measure design’s impact.
• Drive the development of scalable, atomic/component-based systems that empower teams and accelerate delivery across platforms.
• Maintain a visible presence in the design industry—publishing, speaking, and engaging with peers to bring fresh thinking into Hearst.
• Represent Hearst Newspapers as a leader in design innovation at relevant communities and events.
• Champion the voice of the user and the value of design across the organization, using storytelling and facilitation to influence executives and teams.

Requirements

• 10+ years in product design with at least 3 years in a senior leadership role transforming design practices.
• Proven track record of launching innovative products from zero-to-one and influencing product strategy.
• Deep expertise in UX research, design thinking, interaction design, atomic design principles, and UI design.
• Strong portfolio showcasing strategic design leadership, early-stage product incubation, and measurable product impact.
• Demonstrated active engagement in the design community (e.g., speaking, publishing, contributing to industry groups, open-source, or other forms of thought leadership).
• Excellent communication skills with the ability to influence C-suite conversations and drive alignment across functions.