Lead and scale RBC Insurance's social media presence, shaping B2B and B2C strategies. Utilize data - driven insights and creative thinking to connect with the audience on social platforms.
About the role
- Senior Social Media Manager focused on fashion and culture at Harper’s Bazaar. Lead digital storytelling strategies to enhance brand presence across social platforms.
Responsibilities
- Lead the social media editorial strategy in alignment with Harper’s Bazaar’s voice, values, and visual identity.
- Translate print and digital stories into culturally relevant, platform-native content.
- Oversee daily and tentpole content production, ensuring editorial and visual excellence.
- Partner with editorial, photo, video, and design teams to develop compelling multimedia content.
- Manage community engagement with a focus on inclusivity, tone, and brand authority.
- Track and analyze social performance data to optimize strategy and inform editorial decisions.
- Guide coverage of major cultural events such as fashion weeks, award shows, and cover launches.
- Manage and mentor a team of social editors and freelancers while fostering innovation.
Requirements
- 6–8+ years of experience in social media, editorial, or digital content, ideally within fashion, luxury, or culture-driven media.
- Strong editorial judgment and fluency in fashion, beauty, and cultural trends.
- Proven leadership in social strategy and team management.
- Excellent writing, editing, and visual storytelling skills.
- Experience collaborating with creative teams to produce premium social content.
- Ability to interpret performance data and apply insights strategically.
Benefits
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
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