Werkstudent in Technical Product Communication at Sartorius, supporting project execution and documentation. Gaining experience while balancing studies with a 20 - hour workweek in hybrid settings.
About the role
- Sr. Manager leading and evolving paid media investments for Bel's US Cheese business. Collaborating cross-functionally to execute media strategies that drive performance and engagement.
Responsibilities
- Lead the development of annual media strategies in partnership with the brand, Shopper, and agency teams.
- Manage day-to-day relationship with the media agency to ensure seamless execution across all channels (digital, TV, audio, social, search, influencer, programmatic, etc.).
- Translate brand strategies into clear media briefs and activation plans aligned to consumer and shopper behaviors.
- Partner with eCommerce, the Commerce Marketing Agency, &/or the shopper marketing team to align on joint media strategies for omni-retailer activations (e.g., Walmart, Target, Kroger, etc.).
- Work closely with Brand Marketing, eCommerce, Shopper Marketing, and the broader IMC team to ensure cohesive and integrated planning across consumer and shopper touchpoints.
- Align with Finance and Marketing leadership on A&P planning, budget allocations, pacing, and optimization opportunities.
- Collaborate with Sales/Customer teams to connect retailer investment decisions with broader brand priorities.
- Drive a test-and-learn approach to media investment, identifying new partners, platforms, and tactics that unlock performance and efficiency.
- Analyze media performance reports and make real-time recommendations to improve effectiveness.
- Stay current on media industry trends, platform updates, consumer behavior shifts, and commerce media innovation.
- Serve as the internal expert on media and retail media performance measurement, KPIs, and benchmarks.
- Serve as the primary contact for the media agency, holding them accountable to performance, service, and strategy.
- Evaluate and recommend new tools, technologies, or partnerships that enhance media impact.
Requirements
- Bachelor’s degree in Marketing, Communications, Media, Business, or a related field.
- MBA or advanced degree a plus.
- 7+ years of progressive experience in media strategy, planning, and buying across both brand and performance channels.
- Experience working with or managing media agencies.
- Strong understanding of omni-channel media mix, including digital, linear, paid social, programmatic, CTV, and commerce media.
- Demonstrated success in optimizing A&P investments and applying data-driven decision-making.
- Expertise in retailer media platforms (e.g., Walmart Connect, Amazon Ads, Kroger Precision Marketing).
- Experience working with CPG brands or within a matrixed organization is highly preferred.
- Strong analytical skills with proficiency in media dashboards, performance tracking, and budget reconciliation.
- Excellent communication, presentation, and cross-functional collaboration skills.
- Passion for brand building and media innovation.
Benefits
- 20 days PTO
- 4% match on 401k
- Health care by Blue Cross Blue Shield
- Dental by Delta Dental
- Vision by EyeMed
- HSA’s, Lifestyle Spending, and more!
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Stagiaire en soutien aux communications internes chez Teva. Création de contenu et direction des initiatives de communication - poste hybride à Toronto.
Corporate Communication Support Intern at Teva Pharmaceuticals creating and refining internal communications content. Supporting coordination of communications initiatives during a growth and transformation period.
Manager of Corporate Communications at ECMC Group driving corporate communication strategies to reinforce branding. Collaborating cross - functionally to develop creative initiatives and messaging.
Junior B2B Communication Specialist role at Allegro’s e - Xperience Program, focusing on digital marketing and supporting Delivery Merchant Activation Team.
Junior B2B Communication Specialist supporting merchant communication and campaign planning at Allegro. Role focuses on digital marketing in a dynamic e - commerce environment.
Communications Specialist at Kellanova creating narratives for public relations and corporate responsibility. Collaborating with teams to enhance brand visibility and employee engagement.
Responsable de communication en charge de la newsletter interne 'Business Week' de Solocal. Coordination éditoriale, rédaction d'articles, et suivi des tendances du secteur digital.
Commercial en communication developing clients’ media strategies at Additi in Laval. Engage with clients to provide tailored communication solutions and proactive market analysis.
Communications Manager driving NA communications strategy and engaging stakeholders for a company focused on reducing retail crime. Requires 5 years of relevant experience and a passion for advocacy.