Strategy Director shaping social media vision and leading strategy for client brands at GoSpooky. Overseeing content, managing teams, and delivering measurable results across platforms like TikTok and Instagram.
Responsibilities
Set the strategic direction for client brands on social
Translate business goals and market context into social-first strategies that drive measurable outcomes
Work closely with the data and insights team to turn category, audience and platform intelligence into strategic decisions
Work alongside Client Leads to gather essential client input, test assumptions, and consolidate them into one unified plan for content, community, commerce teams to execute
Create strategic frameworks and briefs that make activation smarter and execution clearer
Build campaign concepts designed to scale into 360 activations when relevant.
Define KPIs, measurement plans and attribution logic that prove brand and business impact
Requirements
8+ years in a senior strategy role at a social, creative or media agency
Fluent in English and/ or Dutch. An additional European language is a plus
Proven ability to design social strategies rooted in data, culture and platform behaviour
Track record of delivering frameworks that steer creative, creator and commercial teams
Strong understanding of platform mechanics, creator impact and online community dynamics
Clear grasp of paid media and full-funnel planning on social, knowing how awareness, consideration and conversion work together as one system.
Comfort driving strategic alignment, debate and decisions with senior (client) stakeholders
Structured communicator with an instinct for clarity and a mentor to colleagues with less experience
Benefits
Flexible holiday policy for a proper recharge
Commuting allowance
Remote working possibilities in agreement with your team
A MacBook for peak productivity
Training opportunities to develop your skills and grow with us
Healthy communal lunches to keep you fueled
Fun events to connect, recharge, and bond as a team
Phone allowance of up to €25/month (depending on your role)
Unlimited mental health support via OpenUp
A pension plan where you contribute a percentage of your salary
Clinical Strategy Lead ensuring strong clinical alignment across Product, Sales, and customer accounts. Seeking a candidate with clinical experience to drive product strategy and engagement.
Enterprise Go to Market Manager leading strategic initiatives to meet revenue goals at Elavon. Managing pricing, stakeholder engagement, and developing market strategies for the Enterprise vertical.
VP, Corporate Strategy accountable for driving corporate growth strategies at Broadridge. Collaborating with Business Unit leaders to identify and pursue critical growth opportunities.
Tech & Data Strategy Consultant connecting people, data & tech at TRKKN. Leading strategic consulting for clients towards digital maturity using Google Marketing Platform and Google Cloud.
Senior Strategy Manager leading market expansion and partner ecosystems in global health solutions. Navigating strategic market intelligence and ecosystem building for TELUS Health.
Strategy Manager supporting head of strategy & transformation with high - quality business insights and planning enablement. Managing projects and facilitating processes across European markets.
Senior Strategy Manager at Teva Pharmaceuticals focusing on business planning and strategic projects. Managing performance monitoring in EU markets and supporting executive decision - making.
Safety Strategy Lead at BioNTech managing a team for safety governance and regulatory compliance in China. Responsible for formulating safety strategies and ensuring product safety oversight.
Strategy Manager facilitating marketing integration and stakeholder governance in TELUS’s MDU channel. Owning performance metrics and ensuring cohesive national approaches to enhance customer engagement.