Senior Manager leading marketing strategy for retail technology and incubation initiatives at HP. Building a marketing function to drive growth and innovation across all touchpoints.
About the role
- Marketing Analyst developing visual strategies and marketing campaigns for Gedore, a leader in tools manufacturing. Supporting graphic design and internal communications initiatives.
Responsibilities
- Develop, monitor and/or participate in the development of the company’s visual programming and its product lines (internal signage, stationery design, annual reports, product manuals, etc.), applying — in accordance with GDE headquarters guidelines — the key elements of the company’s identity and rules for use in any situation where the company is visually represented.
- Constantly analyze and evaluate the company’s situation regarding the products it manufactures and the market in which it operates.
- Participate in the development of marketing strategies and in measuring results to improve strategies and develop new initiatives.
- Develop, monitor and/or participate in the development of the company’s product lines.
- Develop, monitor and/or participate in the creation of editorial and promotional materials, campaigns, catalogs, brochures, print materials, packaging, electronic and digital media; recommend suitable media for each piece and oversee production to ensure effective results.
- Prepare, monitor and/or assist with the company’s institutional communications and copywriting.
- Prepare, monitor and/or assist with the company’s advertising copywriting.
- Contact suppliers to obtain quotes for promotional items, newspaper and magazine ads, stickers, print materials and other communication materials.
- Perform graphic design for products: design of symbols, typefaces and other elements to be applied directly to the product.
- Keep the work area clean and organized.
- Complete required records in the specific ISQ (quality/safety standard).
- Train new employees according to the Training ISQ.
- Participate in various meetings as directed by the team leader.
- Use PPE relevant to the role, as instructed by the Occupational Safety Department.
Requirements
- Education: Bachelor’s degree in progress in Communication, Advertising or Marketing.
- Skills/Knowledge:
- Intermediate English
- Basic Spanish
- Image editing
- Adobe Photoshop
- Adobe InDesign
- Adobe Illustrator
- Intermediate Excel
- Intermediate PowerPoint
Benefits
- Health plan (outpatient or hospital) — 100% of the employee’s monthly premium covered
- Dental plan — Sesimax
- On-site dental care
- On-site outpatient/medical care
- Social assistance services
- Psychological/mental health support
- Wellhub (Gympass)
- Pharmacy discount card
- Medication subsidy
- Optional group life insurance
- On-site cafeteria
- Transport voucher
- On-site parking
- Profit-sharing (PLR)
- Education/training support according to internal policy
- Christmas gift kit
- Maternity/Paternity kit
- Birthday gift
- Extended maternity/paternity leave
- SESI library access
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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