Managing social media content and influencer marketing strategies for Lassie, a digital pet insurance company. Engaging with the community and analyzing social media performance.
Responsibilities
Help define the editorial calendar and create content to engage our social channels (primarily Instagram).
Manage moderation on social platforms to build strong relationships with our community and support its growth.
Analyze content performance and propose optimization actions.
Conduct creative monitoring and benchmark the latest trends.
Produce social media reports to track community growth.
Research relevant influencer profiles aligned with the budget.
Draft briefs and contracts.
Liaise with agencies and manage direct relationships with influencers.
Moderate the Ambassador program.
Requirements
Master's-level education (Bac+4/5) in communications, marketing or business; ideally with a first marketing experience (internship or work-study).
You know Instagram and TikTok inside out.
You stay on top of the latest social and influencer trends and news.
You are creative and proactive, able to generate ideas.
You are proficient in English and enjoy working in an international environment (hello to our Swedish and German colleagues 👋🏼).
Your spelling and written communication are impeccable.
You love animals 💙.
Benefits
A warm, collaborative environment where your ideas are always welcome.
Flexible hours and the option to work remotely to support a healthy work–life balance.
Team-building events to strengthen cohesion and foster team spirit.
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