Digital Marketing Analyst role at Ford transforming the automotive consumer experience through product data management. Collaborating with IT and product managers for accurate digital touchpoints.
Responsibilities
Facilitate the precise deployment of product and pricing data on Ford North America websites, ensuring regional alignment and customer-centric information delivery.
Update the tracker for the requests and amendments received.
Report the progress of the Project using reports, Dashboard and tools.
Keep a keen interest in process improvements through technical / automation perspective.
Coordinate with the supporting stakeholders for the digital assets and site setup.
Verify the inputs performed by the authoring analyst to ensure quality output.
Receive approval from the respective stakeholders for publishing the models.
Enable supporting contents for Inventory and E-Commerce requirements.
Maintain compliance and control documentation for managing audits & reviews.
Requirements
Bachelor’s degree in commerce with 3 years or above / Postgraduation in Business Management with minimum of 1 year or above experience is preferred
Any exposure to marketing & digital marketing platforms with basic automobile knowledge is preferred
Flexibility to work on night shift on the need basis
Benefits
Flexible to adapt as per latest Ford’s work arrangements
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