Commercial Events Manager developing integrated promotions, events, and partner communications for Ford Pro business. Overseeing strategic marketing planning and execution across various workstreams.
Responsibilities
Work across all vertical areas of the Ford Pro business to develop integrated promotions, events, partner communications, merchandising and Ford Pro Mobile Road Show efforts.
Responsible for strategic, integrated marketing planning, execution and evaluation across the Events, promotions and partner communication workstreams.
Align internal and external promotions, events and partner communications and drive strategic direction and optimization.
Align messaging to help the organization achieve its mission of helping commercial customers work better.
Requirements
Bachelor’s degree
7+ years of experience in marketing and communications leadership roles
Demonstrated experience managing marketing budgets and external agencies.
Experience developing, leading, and implementing integrated marketing and communications strategies and plans
Experience developing and managing promotional programs
Experience with Dealer communications
Experience with merchandising management.
Benefits
Immediate medical, dental, vision and prescription drug coverage
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
Paid time off and the option to purchase additional vacation time.
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