ADAS Strategy Director responsible for defining Ford's global ADAS technology and investment strategy. Collaborating with engineering and executive leadership to drive innovation and competitive intelligence.
Responsibilities
Own Ford’s global ADAS strategy
Work closely with subject-matter experts and executive leadership to synthesize industry trends, portfolio needs, and corporate objectives into a forward-looking ADAS strategy that keeps Ford at the leading edge.
Define future ADAS experiences and enabling technology
Partner with engineering, product, and digital teams to define and refine key future ADAS customer experiences.
Define the required compute platforms, sensing configurations, and software enablers to deliver those experiences.
Manage ADAS complexity across the portfolio
Establish and maintain a “menu” of ADAS system configurations with engineering.
Collaborate with technology platform and vehicle program teams to develop offering strategies for each vehicle program and region.
Evaluate complexity-driving requests through a cost–benefit lens and drive decisions to closure.
Manage the ADAS investment portfolio within the technology cycle plan
Ensure sufficient funding to achieve ADAS objectives, supported by accurate and traceable modeling of resource requirements.
Raise new cycle-plan funding requests and identify opportunities for spending reduction when needed.
Lead competitive intelligence, benchmarking, and external scanning for ADAS
Maintain a constantly refreshed, data-driven view of the ADAS industry, including competitive trends and threats, emerging technologies, and cost-reduction opportunities.
Leverage supplier engagements, industry consortiums, competitive tear-downs, public announcements, analyst research, and major tech/industry events to inform Ford’s ADAS strategy and roadmaps.
Translate external insights into clear recommendations on ADAS platforms, features, and investments.
Co-lead technology unit papers and High Priority Studies alongside matched-pair partners in the Technology Strategy organization.
Ensure ADAS initiatives meet deliverable requirements and business case targets for uMR, uPS, and uPSC milestones.
Maintain ADAS technology and business health databases
Own and curate databases tracking ADAS technology proliferation, feature take-rates, and platform usage across the Ford portfolio.
Provide a clear source of truth on ADAS business health and deployment status.
Support the Unified Backlog process
Review ADAS-related new demand requests for business value and technical feasibility.
Work cross-functionally with product, engineering, and TPM to secure commitments for high-value initiatives.
Collaborate across the global enterprise
Partner with stakeholders across product development, digital product, technology platforms, integrated services, marketing, finance, vehicle programs, and regional teams.
Requirements
Bachelor’s degree in Engineering, Business, or a related field
10+ years of leadership experience in the automotive technology space, delivering multiple complex initiatives in cross-functional environments
Experience translating technical initiatives into business and profitability analyses to ensure efficient capital allocation
Strong oral and written communication skills, with demonstrated ability to influence and collaborate in diverse, cross-functional environments
Proven team-leadership experience, including working directly with senior and executive leadership
Master’s degree in Engineering or an MBA (even better)
Direct experience with ADAS technologies, including sensing (radars, cameras, ultrasonics), ADAS-specialized compute, and motion-control interfaces (even better)
Direct experience leading strategic initiatives and technology unit and/or vehicle program milestones (even better)
Highly technical background and demonstrated experience in the domains of the ADAS features being developed (even better)
Experience with embedded vehicle architectures—ideally Ford’s FNVx architecture—including roadmaps, constraints, and integration for highly complex and distributed systems/features on- and off-board (even better)
Experience developing diagrams and visual frameworks to communicate complex concepts (even better)
Experience in product or technical program management for complex systems, or leading engineering feature delivery (even better)
Hyper-collaborative, team-centric leadership style that encourages and partners with teams and leaders at all levels to advance the integration of digital experiences (even better)
Strong executive presence and leadership skills—the ability to drive discussions, provide clear direction, and update senior leaders succinctly (even better)
Tenacity and comfort working in evolving states of ambiguity (even better).
Benefits
Immediate medical, dental, vision and prescription drug coverage
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
Paid time off and the option to purchase additional vacation time.
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