Manager overseeing apprenticeship Delivery Services operations in the Edmonton Region. Driving modernization and process improvements for high - quality client service at the Government of Alberta.
About the role
- Ad Tech Manager specializing in digital marketing optimization for PokerStars SEU. Driving effectiveness and efficiency of performance marketing spend.
Responsibilities
- Development & delivery of the SEU AdTech roadmap, aligned to the wider Marketing Insights & reporting roadmaps to deliver optimised technology solutions to support SEU Marketing growth ambitions & to improve customer experience
- Represent the Insights team as the AdTech subject matter expert who is responsible for the day-to-day management, stability and performance of our digital tracking solutions
- Work closely with Media, Engagement, Partners & Product teams to troubleshoot and identify improvements to our AdTech capabilities
- Identify new developments & opportunities in AdTech and collaborate with key peers & partners to influence key stakeholders to prioritise and improve AdTech capabilities & speed of delivery & resolution of tracking issues
- Troubleshoot complex technical issues and provide proactive solutions
- Lead the onboarding of these new AdTech solutions to maximise the benefits of any new solution
- Ensure clear reporting & tracking of critical issues & visibility and future AdTech requirements and needs are captured and understood by key teams & stakeholders
- Build a leading data capture capability across all digital marketing assets
Requirements
- Extensive experience in Ad Tech and marketing tech delivery & innovation
- Data industry understanding and interest and exposure to data solutions
- 3+ years of previous experience in the AdTech field, ideally in the online gambling industry
- Explicit experience of set up, configuration and usage of tools including but not limited to Adobe, GTM, GA4, Appsflyer, Flashtalking etc.
- Passion & experience in data automation and leveraging new tech solutions
- Ambitious and self-driven individual
- Proactive and able to work independently
- Strong communicator with ability to build relationships across diverse teams
- Strong analytical thinker with ability to clearly present regular status updates on the RAG status of SEU AdTracking
- Able to proactively uncover and communicate problems and opportunities, prioritise findings based on recommendations believed to deliver the best return, steadfastly chase solutions, and share results.
- Experience in matrix leading teams in systems/technical analysis and data capabilities.
- Worked alongside product organisations delivering great customer experiences.
- Exposure to / awareness of Agile methodologies and processes.
- Experience with managing multiple concurrent projects.
- Experience working with Globally distributed teams.
- Knowledge of business processes supporting marketing automation.
Benefits
- Discretionary annual performance bonus
- 30 days paid leave
- Health and dental insurance for you, your partner and your children (if you all live at the same address)
- Personal life assurance and partial & permanent disability insurance
- The option to join our company pension scheme
- A personal interest allowance to let you learn something new or pursue a hobby
- Generous learning support, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career
- Looking to extend your family? You will receive a cash gift of 1,000 EUR for your new addition whilst working for us
- 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay
- Access to an on-site gym. *Benefits may vary based on location*
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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