Digital Marketing Manager supporting educators by creating marketing strategies for First Book. Collaborating across teams to ensure impactful communications and resource distribution to low-income families.
Responsibilities
Support Program Design & Resource Creation
Multi-Channel Marketing
Requirements
Minimum of four (4) years of professional experience in communications or digital marketing required.
Experience managing performance-oriented paid social media campaigns, such as Meta and/or Google Ads, required.
Proficiency with graphic design tools such as Photoshop or Canva is required.
Experience with Pardot (Salesforce), Marketing Cloud, Constant Contact, or another similar email platform preferred.
Experience with external client/partner relationship management preferred.
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