Organic Social Specialist responsible for executing B2B organic social media program at Paysafe. Collaborating across teams to enhance brand visibility and manage content on major social platforms.
Responsibilities
Support the Manager, Social Media & Influence in the day-to-day management of B2B organic social activity across Paysafe and Leaders Merchant Services
Collaborate with PR, Corporate Affairs, Paid Media, and Creative teams to deliver high-quality content aligned to business priorities, thought leadership pillars, and external communications
Work with external social media agency partners to develop content strategies, editorial calendars, and platform-specific recommendations that elevate our B2B presence
Execute organic social publishing across major platforms (LinkedIn, X, Facebook, Instagram), ensuring consistent brand tone, quality, and compliance
Analyze performance across social channels, providing insights, dashboards, and optimization recommendations to internal stakeholders and senior leadership
Support content development by providing briefs, collaborating on visual concepts, and working closely with creative teams on assets
Stay closely aligned with PR and Corporate Affairs to ensure consistent messaging and amplify key corporate announcements, leadership commentary, and press moments
Identify emerging trends, platform updates, and new content opportunities that can support B2B brand storytelling and visibility
Maintain strong operational processes, including community management, content approvals, publication workflows, and brand governance
Requirements
Educational background in Marketing, Business, Digital Media, or a related field; or additional relevant experience in lieu of education, required.
Minimum of 2 years of experience managing organic social activity for B2B brands or corporate/enterprise audiences, required.
Hands-on experience publishing and optimizing content across major social platforms, particularly LinkedIn, X and Meta
Experience collaborating with external agencies and internal creative teams to deliver content, campaigns, and reporting
Strong understanding of B2B content formats, thought leadership narratives, and organic social strategies
Knowledge of influencer marketing and creator ecosystems is an advantage, though not a core responsibility
Ability to interpret social analytics, identify performance trends, and present clear, actionable insights
Familiarity with social management and scheduling tools
Excellent writing and communication skills with the ability to adapt tone and style for B2B audiences
Strong organisational skills and comfort managing multiple stakeholders, approvals, and deadlines
A proactive, detail-oriented mindset with a deep interest in social media innovation, platform trends, and emerging best practices
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