Hybrid Marketing Associate – Portfolio Marketing

at Fairfield Residential

• Job title: Marketing Associate – Portfolio Marketing
• Job type: Full Time
• Experience level: Junior, Mid level
• Salary: $65,122 - $72,245 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, San Diego, United States

About the role

• Marketing Associate supporting property marketing initiatives across various disciplines in multifamily housing industry. Gaining exposure to digital marketing, creative production, and performance analytics.

Responsibilities

• Support the execution of property marketing initiatives, including campaign setup, brand rollouts, signage coordination, and collateral development
• Assist with the management and review of digital marketing performance across paid media, SEO, and ILS channels
• Help track and report on key metrics related to traffic, lead generation, conversion, and return on ad spend (ROAS)
• Collaborate with creative team members and agency partners to coordinate asset requests, brand templates, and approvals
• Provide operational support to leasing and onsite teams, troubleshooting marketing inquiries, platform needs, or brand-related requests
• Assist in organizing and maintaining property-level marketing documentation, calendars, trackers, and reporting dashboards
• Participate in cross-functional meetings to stay aligned on leasing performance, campaign outcomes, and key business priorities
• Conduct competitive and market research to support campaign strategy and property positioning
• Proactively identify opportunities to streamline processes and improve marketing support across the portfolio

Requirements

• 1–3+ years of marketing experience, preferably in real estate, multifamily, or a fast-paced agency environment
• Bachelor's degree in Marketing, Communications, Business, or a related field
• Strong organizational and project management skills with the ability to juggle multiple tasks and timelines
• Proficient in Microsoft Office Suite (especially Excel), Google Workspace, and comfortable navigating digital platforms
• Familiarity with marketing analytics, digital channels (paid search, SEO, social), or CRM/ILS platforms is a plus
• Excellent written and verbal communication skills
• Strong attention to detail and a proactive, solution-oriented mindset

Benefits

• Paid time off
• Paid holidays and sick days
• Paid time off for volunteering activities (optional)
• Matched 401(k)
• Medical, dental & vision insurance
• Flexible spending account
• Life insurance