Hybrid Working Student Marketing, Content Creation

at etg24 GmbH

• Job title: Working Student Marketing, Content Creation
• Job type: Part Time
• Experience level: Entry level
• Salary: €20 per hour
• Degree requirement: Postgraduate Degree
• Tech skills: WordPress
• Location requirements: Hybrid, Stuttgart, Germany

About the role

• Marketing working student creating social media and campaign content for a PropTech startup. Supporting marketing team with creative strategies and customer journey enhancement.

Responsibilities

• You create and schedule content for social media (primarily Reels, Stories, visuals) — targeted along the customer journey
• You design visuals for advertising campaigns (e.g., Meta, LinkedIn) with a focus on our target audience: property management companies
• You create and maintain content and copy on our WordPress website (Elementor) and optimize it for structure & conversion
• You support the optimization of existing marketing materials (e.g., presentations, brochures)
• You contribute to the conception and implementation of holistic marketing campaigns
• You develop new content ideas, bring creative impulses — and think in terms of stories, target groups and touchpoints
• You edit videos for social media (e.g., Reels, testimonials, behind-the-scenes)
• You enjoy working with AI-powered tools and bring ideas on how we can use AI even more smartly in marketing
• And if you’d like: you’re welcome to appear in front of the camera for video content — e.g., behind-the-scenes, Reels, personal insights.

Requirements

• You are currently enrolled in a master’s program, e.g., Marketing, Media Design, Communication Design, Digital Media, Communications or Business
• You already have practical experience in digital marketing — e.g., through internships, freelance projects or agency experience
• You understand the logic of the customer journey — and know how to structure content to drive people to take action
• You are confident using tools such as Canva, Adobe (Creative Cloud), CapCut, WordPress and Elementor
• You have a strong sense for social media formats, visual storytelling and audience communication
• Ideally you live within a maximum radius of 100 km around Stuttgart — for occasional content shoots or on-site projects
• You are confident enough to appear on camera — and willing to make your own ideas visible
• You are interested in new technologies and AI applications in marketing — and enjoy testing new approaches
• You work in a structured, proactive way and really want to make an impact within the team

Benefits

• 100% remote work with occasional meetings/shoots in the Stuttgart region
• Creative freedom & responsibility from day one
• Prospect of a permanent position after graduation
• Access to Wellpass — nationwide access in Germany to fitness, wellness & sports offers
• Collaboration at eye level in a dynamic, appreciative team
• A stable, owner-managed company with a clear long-term vision in the PropTech sector