Hybrid Lead, US Marketing

Posted 3 hours ago

Apply now

About the role

  • Strategic marketing leader managing growth and customer engagement for Enbridge in the US. Overseeing a high-performing team while ensuring compliance and optimizing marketing strategies across multiple jurisdictions.

Responsibilities

  • Lead, mentor, and grow a high‑performing US marketing team.
  • Develop annual marketing strategies for multiple business partners, ensuring alignment with regulatory requirements, customer needs, and corporate priorities.
  • Oversee multi‑channel marketing campaigns—digital, social, print, web, and mass media—from planning through performance optimization.
  • Present marketing insights, strategies, and recommendations to senior leaders and cross‑functional partners ensuring strategic alignment and influence.
  • Build and maintain relationships with internal partners and external agencies, ensuring alignment of objectives and processes for quality, consistency, and effectiveness.
  • Manage creative and experiential marketing agencies, including contract management, as well as overall relationship and issues management.
  • Oversee annual budgeting, forecasting and spend prioritization to ensure financial discipline is aligned with company expectations.
  • Identify and champion new marketing technologies, tools, or trends that enhance customer engagement, program adoption, and operational efficiency.
  • Ensure compliance with US federal and state regulatory marketing requirements across Utah, Ontario, and North Carolina.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field
  • 8+ years of directly related experience
  • 4+ years of people-leadership experience
  • Experience with managing creative agencies
  • Strong leadership and communication skills
  • Stellar ability to operate in complex, cross‑functional environments.
  • Post‑graduate degree or MBA preferred
  • Experience in Energy sector or regulated industries is a plus
  • Success designing and measuring effective marketing strategies

Benefits

  • PPO & HSO plans (only HSA if participate in the HSO)
  • Benefits coverage starts on Day 1
  • 11 US Paid Holidays + 2 personal holidays per year
  • Paid vacation – starting at 3 weeks per year
  • Military Leave
  • Retirement Savings 401(k) savings plan with company contributions – 3 yr vesting

Job title

Lead, US Marketing

Job type

Experience level

Senior

Salary

$125,000 - $135,000 per year

Degree requirement

Bachelor's Degree

Location requirements

Report this job

See something inaccurate? Let us know and we'll update the listing.

Report job