Business Data Analyst II supporting documentation and administrative tasks for Defense Logistics Agency. Collects, edits, and organizes information required for reports, manuals, and proposals.
About the role
- Amazon Media Analytics Manager at Kimberly-Clark, driving audience insights and marketing strategies through data analytics collaboration. Focusing on maximizing growth and profitability across media channels.
Responsibilities
- Champion adoption of AMC, Skai and other Amazon data systems at Business Unit and Brand level
- Leverage AMC to drive audience insights, design, strategies and optimizations that support brand strategy and deliver marketing KPIs in collaboration with internal KC teams, Amazon and agency partners
- Support brand strategies by monitoring & synthesizing short term media results, competitive insights & recommend optimizations across all relevant data sources
- Synthesize and contextualize Amazon Media Performance relative to: National + Retail Activities (ex: STV + Commerce), Amazon Paid + Organic trends
Requirements
- BS degree in Data Analytics, Economics, Engineering, Math/Science
- 3+ years of work experience in data analytics with preference for media tools and capabilities, including but limited to AMC and Skai
- Strong analytical and problem solver mindset with a drive towards actionable insights from data.
- Advanced knowledge of SQL required
- Ability to translate data analyses into succinct and actionable business insights.
- Ability to design, execute and analyze various media tests
- Willingness to initiate and own research, exploration, and analysis from start to finish for any business problem.
- Good interpersonal skills and ability to remain focused-yet-flexible in a fast-paced internet company environment.
- Preferred (not essential, but desired): Acumen of Amazon Advertising ecosystem and measurement suite
- Experience with marketing clean rooms
- Desire to progress into future analytics roles that have impact over brand strategy
- Expertise in data visualization software (QuickSight, Tableau, PowerBI, etc.) for effective data presentation to help make strategic business decisions and generate next best actions
- Understanding of Data Science and Marketing Science subjects such as regression, hypothesis testing and audience analysis
Benefits
- Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions.
- Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
- Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
- Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
- Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
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