Global B2B Content Marketing Manager leading international content strategy for a fast-growing SaaS startup. Fostering brand positioning through organic growth initiatives and collaboration with product and sales teams.
Responsibilities
Define and execute Embat’s international B2B content strategy, aligned with business and growth objectives
Lead and optimize multi-country SEO and GEO (Generative Engine Optimization) strategies to increase organic visibility and qualified traffic
Own and evolve our editorial roadmap and tone of voice, adapting it to different markets while preserving Embat’s brand identity
Create and oversee high-quality content across formats (articles, reports, landing pages, thought leadership pieces) for every stage of the B2B buyer journey
Collaborate closely with Product and Sales to ensure content supports go-to-market initiatives and demand generation efforts
Conduct competitor, keyword, and audience research to identify new content opportunities
Measure and analyze content and SEO performance, turning insights into continuous improvements
Manage and motivate a multicultural content team, fostering collaboration and clear ownership
Requirements
Background in Journalism, Communications, Marketing, or similar
5+ years in B2B content marketing, ideally within B2B SaaS, fintech, or high-growth tech companies
Proven experience building and scaling international SEO-driven content strategies
Familiarity with tools such as Semrush, Ahrefs, Google Analytics, Notion, HubSpot (Google Tag Manager is a plus)
Strategic mindset, strong communication skills, autonomy, analytical thinking, and attention to detail
Fluent English and Spanish is a must. Additional languages are a plus
Benefits
A competitive salary based on your experience and role responsibility
Hybrid working setup & flexible schedule
English Classes
Latest technology of your choice to do your impactful work
Private health insurance with Sanitas
Access to salary on demand, restaurant card, transport card, and kindergarten checks through Payflow
Career progression: twice-yearly performance reviews
The opportunity to work closely with our founders, ex-investment bankers from J.P. Morgan
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