Senior Manager, Brand Marketing at Relay shaping content strategy and managing a marketing team. Engaging SMBs through storytelling and data - driven content Marketing initiatives.
DC
Hybrid Senior Specialist, Brand Strategy and Planning
Posted 3 hours ago
About the role
- Senior Specialist responsible for brand strategy and planning for Destination BC's marketing initiatives. Managing brand engagement programs and supporting brand strategy across the organization.
Responsibilities
- Responsible for managing brand strategies
- Building brand engagement programs to enable understanding and adoption of the brands
- Supporting the development of annual marketing plans
- Conducting brand management, strategic planning, customer insight development, and project management
Requirements
- Post-secondary education in marketing or communication, or an equivalent combination of education and experience
- Minimum three years’ experience in a strategic brand role
- Minimum two years’ experience in a role directly managing external vendors
- Minimum two years’ experience project managing complex brand and creative project streams
- Experience in roles that involved a high level of engagement and relationship-building with diverse business partners
Benefits
- Flexible work options
- Support in applying for accommodations during the hiring process
- Commitment to diversity, equity, and inclusion
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