Chef de marque dans l’équipe Marketing, responsable des marques en santé digestive et de la croissance à long terme. Collaboration avec les équipes internes pour l’excellence des marques.
About the role
- Associate Brand Manager supporting strategic development and commercial growth of Joint Replacement portfolio across EMEA. Collaborating with global marketing and regional teams on product launches and initiatives.
Responsibilities
- Support the Senior Brand Manager in the development of annual and long-range brand strategies aligned with global objectives
- Contribute to EMEA business case development for pipeline products and new market opportunities
- Partner with global stakeholders to align on go-to-market approach and regional requirements
- Support execution of product launches (phase-in) and lifecycle management activities (phase-out)
- Contribute to positioning, messaging, and pricing strategies based on market and competitive insights
- Collaborate with country leadership to support forecasting and demand planning
- Develop scalable, Pan-EMEA marketing assets and campaigns designed for localization
- Support country marketing teams in adapting materials to local market needs
- Contribute to the creation of customer engagement initiatives, including congresses, educational programs, facility tours, and hands-on events
- Identify internal and external education opportunities in collaboration with the Education Manager
- Support development of training content to strengthen product knowledge and brand perception
- Build strong working relationships with regional marketing teams, sales leaders, and key opinion leaders
- Monitor and analyze business performance and key brand metrics
- Translate clinical and market insights into structured commercial recommendations
Requirements
- Bachelor’s degree in Marketing, Business, Engineering, Life Sciences, or a related discipline
- Minimum 6 years of professional experience, including significant exposure to medical devices or marketing/sales within a technical or healthcare environment
- Strong analytical and commercial acumen, with the ability to translate clinical insights into compelling value propositions
- Demonstrated ability to manage multiple projects within a matrix organization
- Excellent communication, presentation, and stakeholder management skills
- Fluency in English
- Willingness to travel internationally (approximately 40%)
Benefits
- Exposure to innovative enabling technologies within Joint Replacement
- Collaboration within a highly international, cross-functional environment
- Opportunity to contribute to strategic market development across EMEA
- A role that combines structured strategic thinking with operational execution
Job title
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Chef de Marque en Marketing gérant les marques de santé digestive. Élaboration de stratégies et plans pour maximiser la performance des marques.
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