VP of Partnerships responsible for strategic partnerships in NextGen Social at dentsu. Leading cross-channel strategies and enhancing relationships with key vendors in the digital media landscape.
Responsibilities
Own and lead a portfolio of relationships with partners in the market, distributing pertinent information to management where needed across dentsu stakeholders.
Using market intelligence, client feedback and collaboration across the core stakeholders (Amplifi, Investment & Activation, Agencies), to develop and execute a partnership strategy for the year.
Partner with senior leadership to identify new partnership opportunities to strengthen relationships with key vendors, anticipating critical needs of our business.
Be a leader and subject-matter-expert in assigned specialism within the Partnership community while embracing cross-channel strategy and representing other channels in partnership discussions.
Work closely with Investment & Activation teams and Amplifi to ensure partnership approach meets the needs of our clients and value extraction goals.
Work cohesively across dentsu media and dentsu creative to help drive aligned partnerships and go to market strategies across all aspects of social.
Responsible for properly identifying and assessing commercial opportunity, ensuring opportunity is maximized and successfully delivered.
Be seen as an integrator and problem solver both internally and externally driving partners and maintaining on-time engagement across several variables.
Drive standards of excellence and consistency across the team, including reporting, ways of working, endeavor tracking and partnership compliance.
Support the development of key Partnership themes and lead in external communications of these in market (panels, PR, articles), particularly in area of specialization.
Liaise and partner with Product and Solutions organizations to facilitate partnership development and capability creation within dentsu.
Provide consistent communication and organization of key partnership information to teams and management to capture all the nuanced detail of these commercial agreements and keep on track for deal progression. Including saving key information for easy distribution across the organization.
Consult on client business to build custom partnership plans and subject-matter-expertise of partner landscape.
Participate in new business as subject-matter-expert and/or Partnership leader on value proposition for potential client.
Requirements
10-12 years’ experience within the digital industry as a partnership or investment lead at a large agency or partner
5+ years’ experience management of a team – with proven ability to lead a highly successful team
Consistent exceptional project management, ability to prioritize and meet deadlines
Excellent verbal and written communications, presentation, and analytical skills; must be comfortable working with and presenting sophisticated metrics to C-level
Ability to retain professionalism in all situations
Passion for problem-solving and collaboration across teams
Ability to translate complex ideas into actionable solutions
Strategic thinking and the ability to make critical business decisions aligned with organizational goals
Experience in organizational transformation and leading large-scale change management programs
Experience working with multiple senior peers and stakeholders, taking initiative and ownership
Business acumen, client-centricity, and a commercial mindset are essential, along with a genuine passion for people.
Ability to balance, prioritize and properly assign work associated with multiple, concurrent projects and stakeholders
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