Senior Growth Hacker at Genero, driving digital growth strategies for B2C and FMCG brands. Collaborating with teams on campaign management and performance optimization.
About the role
- Commercial Strategy Lead managing pricing and market intelligence initiatives for DelfinGroup, a Baltic fintech company. Supporting the Lithuanian lending market and collaborating with country leadership.
Responsibilities
- Act as the Lithuanian market intelligence and commercial strategy partner
- Translate competitor insights and market trends into actionable pricing, product, and credit recommendations
- Develop a deep understanding of the Lithuanian lending market landscape and internal commercial model
- Provide regular, actionable market insights to the Country Manager and HQ stakeholders
- Influence pricing and campaign decisions based on competitor and trend analysis
- Support optimization of acquisition funnels and campaign mechanics
- Anticipate competitor moves and explain the 'why' behind them
- Strengthen the country’s commercial positioning through data-backed insight
Requirements
- Experience within a Lithuanian payday lender, consumer installment lender, or BNPL company (required)
- Strong understanding of pricing campaigns and acquisition funnels
- Ability to interpret competitor moves beyond surface-level observation
- Fluent Lithuanian and English
- Experience in risk analytics or SQL is a plus.
Benefits
- Health insurance after the probation period.
- Paid parking next to the office.
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