Hybrid Global Brand Coordinator – Paid Social

at Crocs, Inc.

• Job title: Global Brand Coordinator – Paid Social
• Job type: Full Time
• Experience level: Junior, Mid level
• Salary: $26 - $30 per hour
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Broomfield, United States

About the role

• Coordinator supporting Crocs' global brand paid social campaigns across multiple platforms. Focusing on creative trafficking, campaign coordination, and operational support for paid social initiatives.

Responsibilities

• Support the execution of global paid brand social campaigns across platforms such as TikTok, Instagram, YouTube, Pinterest, and emerging social channels
• Assist the social advertising team with campaign setup inputs, including creative specs, asset naming conventions, flighting details, and tracking requirements
• Partner with the Senior Manager and execution teams to ensure smooth handoff from strategy to activation, helping campaigns launch on time and run as planned
• Own the trafficking of creative assets for paid social campaigns, ensuring correct formatting, platform specifications, timelines, and versioning across regions
• Coordinate closely with Creative, Integrated Marketing and Media to ensure timely delivery of assets aligned to campaign objectives
• Maintain creative QA standards, ensuring assets meet brand guidelines, platform requirements, and localization needs across global markets
• Act as a key point of contact between internal team members and external partners for paid social asset delivery, timelines, and feedback routing
• Participate in campaign kickoff calls to align on asset needs, deadlines, and platform requirements
• Support communication across NA, EMEA, and APAC teams to help ensure regional clarity and executional consistency
• Build and maintain global paid social trackers, asset lists, and campaign documentation to ensure visibility and transparency across teams and markets
• Assist in updating standard methodologies, trafficking workflows, and paid social process documentation as platforms and capabilities evolve
• Support reporting preparation by helping prioritize campaign inputs, creative rotations, and performance notes
• Stay curious about the paid social landscape, including new ad formats, content developed by creators, and platform innovations
• Learn how paid social supports brand awareness, consideration, and new customer growth within an integrated marketing ecosystem.

Requirements

• Bachelor’s degree in Marketing, Communications, Advertising, or a related field
• At least 2+ years of experience in a coordination, trafficking, production, or campaign execution role — preferably within paid social, digital media, creative, or brand marketing teams
• Exposure to agency environments or global brand teams is a plus
• Strong attention to detail and organizational skills; able to manage multiple campaigns, assets, and deadlines simultaneously
• Clear and professional communication skills with comfort working cross-functionally and across time zones
• Familiarity with project management tools, asset management systems, and collaboration platforms
• Interest in paid social platforms and understanding of media specs, file formats, and creative QA processes
• Proactive, dependable, and eager to learn — someone who takes pride in getting the details right
• Comfortable working both independently and as part of a collaborative global team
• Passion for operational efficiency with curiosity about how paid social drives brand impact
• Experience supporting paid social campaigns
• Familiarity with global or regional social platforms and localization workflows
• Interest in analytics, optimization, or long-term growth within paid media or brand social.

Benefits

• Medical, dental, and vision coverage
• Life and AD&D insurance
• Short and long-term disability coverage
• Paid time off
• Employee assistance program
• 401k program with company match