Analista de Business Analytics Pleno working on marketing strategies for user acquisition and engagement at Creditas. Involves data analysis, project management, and collaboration with various teams.
Responsibilities
Monitor the main acquisition and engagement KPIs on a daily basis, focusing on strategies for acquiring new users and reengaging the existing user base;
Analyze data and recommend tools to build effective strategies and support decision-making;
Generate insights through data analysis and research to enhance incentive strategies based on user behavior;
Map and optimize investments through analysis and testing;
Manage projects with the Marketing team and, when applicable, other stakeholders (Product, Data, etc.).
Requirements
Degree in a quantitative field such as Engineering, Economics, or a related discipline;
Critical thinking;
Strong analytical skills;
Intermediate to advanced SQL;
Advanced Excel;
Ability to clearly communicate analyses and insights;
Preferred: experience with data visualization tools (Tableau, Power BI, QuickSight, etc.);
Preferred: experience working on Growth-related initiatives;
Hybrid work availability: required to attend our office in the Morumbi area of São Paulo once every 3 months for four consecutive days, typically during the last or first week of the month (Creditas in Person).
Benefits
Health insurance (Alice)
Dental insurance (SulAmérica)
Wellz: fully covered therapy sessions
Wellhub: access to gyms and studios
Creditas Endurance: incentive program for high-impact sports
Pharmacy discount program (Univers)
Life insurance (Porto Seguro)
Birthday day off
Extended parental leave: 6 months for birthing parents and 35 days for non-birthing parents
Family Care: support program for maternity and paternity
Childcare allowance
Support allowance for dependents with disabilities
SESC: access to facilities for you and your dependents
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