Marketing Specialist at a company with a focus on strategic marketing plans and brand positioning. Collaborating on projects, managing channels, and analyzing campaign performance.
Responsibilities
Contributes to the development of strategic objectives for marketing projects and campaigns
Collaborates with the agency to initiate projects and develop project plans for marketing campaigns and content
Understands the audience and objective of marketing projects to help identity appropriate reviewers and collaborators
Performs desktop research on markets and competitors
Manages marketing channels with limited supervision, working closely with events and digital marketing teams
Assists marketing managers with marketing planning duties or projects, as assigned
Engages with sales team through CRM and other communication methods to support launch of marketing tools and gain feedback
Collaborates with digital marketing team, to analyze campaign data and provide reports to marketing managers
May support more than one specialty
Works independently with limited supervision on larger, moderately complex projects
Uses prior experience, analysis, and a broad understanding to find solutions to difficult, and sometimes, complex issues
Foster and maintain a workplace culture respectful and supportive of individual differences
Must work and interact effectively and professionally with and for others throughout various levels of the global organization
Must maintain company values, policies and standards
Must have effective oral and written communication skills
Requirements
Bachelor’s degree required in marketing or business
2-3 years of relevant experience
Experience in developing project plans and managing marketing channels
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