Senior Lead Product Manager leading product strategy for Lending Ecosystem & Integrations at Wells Fargo. Responsible for execution, value realization, and cross - LOB alignment.
About the role
- Senior Product Manager in charge of growth at a privacy-focused startup. Building Cloaked's product led growth function to enhance user acquisition and retention.
Responsibilities
- Ship growth features (60%)
- Build viral and referral mechanics into core product flows
- Own activation: onboarding, time-to-value, aha moments
- Create network effects through family plans and shared features
- Run experiments to test and iterate on growth hypotheses
- Drive insights (25%)
- Own activation rate, viral coefficient, freemium conversion, referral metrics
- Model impact of growth initiatives on unit economics
- Analyze user behavior and identify high-leverage opportunities
- Set up instrumentation and measurement frameworks
- Present data-driven recommendations to leadership
- Partner cross-functionally (15%)
- Work with Engineering and Design to ship quickly
- Align with Marketing on messaging and acquisition strategy
- Collaborate with Data on analytics
- Influence overall product roadmap
Requirements
- Built growth systems from scratch at a consumer company
- Strong with data: SQL, financial modeling, cohort analysis
- Shipped growth features that moved the needle (bring receipts)
- Consumer product experience required
- Nice to have?
- Social network effects or social mechanics experience
- Privacy/security/fintech background
- Scaled with a company from 50→300+ people
- NYC-based or willing to relocate
- PostHog/Amplitude/Mixpanel experience
Benefits
- 401K
- top of the line Health, Dental, and Vision benefits.
- flexible work arrangements and the ability to work remotely as needed.
- home office stipend
- new company laptop (and other tech depending on the role).
- Competitive PTO: We encourage employees to take a minimum # of vacation per quarter.
- Monthly health stipend: Used for any kind of physical, mental or emotional care you’d like to take for yourself.
- Late Night Meals: a monthly meal stipend to be used when they don't have time to get a home cooked meal going!
- Professional Growth: Opportunities for career development and personal growth are provided to all employees who seek to further their knowledge.
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
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