Marketing Studies Manager conducting media audience analysis for RMC BFM Group. Responsible for strategic insights and recommendations based on audience data.
About the role
- Online Marketing Manager driving performance and efficiency for a digital pet insurance provider. Focusing on data-driven marketing campaigns and customer journey development in a hybrid setup.
Responsibilities
- Design and optimization of data-driven marketing campaigns (Paid, Owned & Earned).
- Development of cross-channel customer journeys.
- Support in building a CRM system.
- Enhancement of the tracking and analytics setup.
Requirements
- Several years of experience in data-driven online/performance marketing, ideally in e-commerce, FinTech, or InsurTech.
- Experience using GA4, Google Tag Manager, Looker Studio, and other tracking & analytics tools.
- Experience developing high-performing multi-stage customer journeys.
- Excellent written and spoken German.
Benefits
- The option to bring your dog to the office
- Hamburg’s most beautiful office with Elbe views
- Flexible remote options
- Subsidy for the Deutschlandticket
- Discounted gym memberships
- An environment with flat hierarchies, open communication, and plenty of room to shape your role
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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