PPC Paid Media Specialist managing omnichannel media campaigns in a digital marketing agency with operations across Latin America. Focused on Google, Meta, TikTok, and Retail Media for measurable results.
Responsibilities
Manage and optimize omnichannel paid media campaigns.
Proficient in major media channels — including Google, Meta, TikTok, and Retail Media.
Responsible for the full campaign cycle: client onboarding, media planning, execution, A/B testing, and performance reporting.
Ensure clear ROI and ROAS results.
Use the SENTR CRM to track tasks, timelines, A/B tests, and client communications.
Requirements
Minimum of 3 years' experience managing paid media campaigns (preferably at a digital agency).
Proven track record of campaigns with measurable results (ROI/ROAS).
Strong knowledge of Google Ads and Meta Ads; experience with TikTok, Retail Media, and programmatic advertising is a plus.
Experience across the entire campaign cycle — from onboarding to final reporting.
Ability to set up, analyze, and apply learnings from A/B tests.
Excellent organizational skills and proficiency with CRMs (SENTR, HubSpot, or similar).
Fluency in Spanish and additional fluency in English or Portuguese (required).
Benefits
Competitive compensation package.
Opportunity to work on high-profile campaigns with clients across Latin America, the US, and Europe.
Access to advanced tools and training in paid media strategies.
Collaborative, multicultural environment focused on growth and continuous learning.
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