Gerente Comercial leading sales efforts for FIDC financial products at LAW. Responsible for strategies to develop and retain PJ clients in the region.
About the role
- Strategic leader defining, governing, and optimizing U.S. commercial digital ecosystem at Fresenius Kabi. Leading cross-functional alignment for digital capabilities and commercial growth.
Responsibilities
- Drive execution and continuous improvement of core commercial platforms, including Salesforce, Marketing Cloud Account Engagement, Marketing Cloud Engagement, Contract Lifecycle Management (CLM), and related tools.
- Translate strategic roadmap priorities into executable plans, timelines, and outcomes for U.S. teams.
- Identify system, workflow, and integration improvements to enhance usability, efficiency, and commercial impact.
- Lead strategic direction for platform enhancements, aligning priorities across IT, vendors, and business stakeholders.
- Own and optimize end-to-end lead management processes, ensuring alignment between marketing, sales, and global standards.
- Lead cross‑functional alignment with Sales, Marketing, and Commercial Excellence to design, optimize, and govern omnichannel orchestration strategies.
- Drive standardization of intake, segmentation, campaign execution, and performance measurement processes.
- Drive enterprise visibility into commercial performance by defining reporting standards, automating insights delivery, and aligning KPIs across functions.
- Partner with Data Transformation and Analytics teams to operationalize dashboards, segmentation frameworks, and campaign analytics.
- Identify data quality, integration, or governance gaps and drive resolution in collaboration with IT and data owners.
- Enable actionable insights for sales and marketing teams to improve targeting, engagement, and follow-through.
- Support and enforce governance frameworks for digital platforms, ensuring compliance, scalability, and consistency with global standards.
- Lead change management activities for assigned initiatives, including stakeholder engagement, communications, and readiness planning.
- Partner with Commercial Enablement and Training teams to ensure platforms are operationally ready for rollout and adoption.
- Execute approved AI, automation, and innovation initiatives in alignment with global strategy.
- Lead U.S. pilots or proofs-of-concept for emerging capabilities, supporting evaluation and scale decisions.
- Continuously identify opportunities to improve operational efficiency, customer experience, and system performance.
- Act as a primary execution partner between U.S. Commercial teams, IT, Data, and Global program teams.
- Represent U.S. execution needs in global working sessions and initiative forums.
- Proactively surface risks, dependencies, and escalation items to leadership with recommended paths forward.
- Monitor delivery quality, timelines, and outcomes; support budget tracking and forecasting activities.
- Ensure deliverables meet business, technical, and compliance requirements.
- Completes all training requirements, including all department-specific, compliance training, etc.
- Participates in any and all reasonable work activities as assigned by management.
Requirements
- Bachelor’s degree (focus in Marketing, Communication, Advertising, or digital applications preferred)
- 10+ years related experience with a minimum of 5 years’ experience with digital, informatics, and/or healthcare technology.
- Experience working in a highly regulated industry (i.e., pharmaceuticals, life sciences, finance, insurance, banking).
- Excellent organizational skills accompanied with strong project management, and planning skills.
- Experience collaborating with digital marketing to establish user requirements.
- Strong analytical skills in Digital Marketing, Ecommerce & digital optimization.
- Solid interpersonal and effective communication skills (verbal and written) with internal stakeholders and outside agencies, partners, and vendors.
- Proficient with Microsoft Office (Excel, Word, PowerPoint, Outlook), and other database/ERP concepts (i.e., SAP, Salesforce.com); advance experience in Google Platforms and Adobe Experience Manager.
- Able to manage and prioritize multiple complex projects with demonstrated time management skills.
- Demonstrated ability to prioritize and execute tasks in a fast-paced dynamic environment.
- Ability to collaborate effectively with all employees and external business contacts while conveying a positive, service-oriented attitude.
- Highest level of integrity and good judgment, with the ability to effectively deal with highly sensitive, confidential information.
- Ability to maintain complete confidentiality and discretion in business relationships and exercise sound business judgment.
- Ability to work flexible hours and weekends to meet business/customer needs.
Benefits
- Medical, dental and vision coverage
- Life insurance
- Disability
- 401K with company contribution
- Wellness program
- Bonus plan with a target of 14% of base salary
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