Manager of BI - Analytics and Insights leading a high performing team at PG&E. Responsible for translating compliance and operational data into actionable insights.
About the role
- Senior Data & Insights Manager at Born Social delivering analytics insights for key clients across social media. Working closely with creative and media teams to enhance performance analysis.
Responsibilities
- Leading day-to-day analytics delivery across key client accounts, owning outputs from brief to delivery
- Owning regular reporting cycles (weekly, monthly, quarterly), ensuring work is accurate, insightful and clearly linked to creative performance
- Delivering deep-dive analyses, effectiveness reports and project-based insight work
- Translating complex data into clear, compelling narratives and recommendations clients can act on
- Building, maintaining and evolving dashboards (e.g. Datorama, Tableau) for clients and internal teams
- Ensuring data quality, consistency and best-practice visualisation across all reporting
- Applying creative effectiveness and social measurement frameworks across platforms such as Meta, TikTok, Snap and Pinterest
- Identifying performance patterns, drivers of success and opportunities to optimise creative output
- Acting as a trusted analytics partner to clients, confidently walking them through results, implications and next steps
- Collaborating closely with Strategy, Creative, Media and Client teams to embed analytics into planning and optimisation
- Supporting new business, pitches, case studies and occasional research or thought-leadership projects
Requirements
- You’ve got proven experience in analytics, insights or effectiveness roles, ideally within an agency environment
- You have a strong grounding in social media analytics and creative performance measurement, and you’re comfortable working across multiple platforms and formats
- You’ve got hands-on experience building dashboards and reporting outputs (Datorama, Tableau or similar)
- You’re confident working directly with clients and presenting insight clearly and persuasively.
- You’re a strong analytical thinker who knows how to turn data into meaningful insight, not just numbers and charts
- You’re familiar with marketing and creative effectiveness principles, and tools like Sprinklr (or similar).
- You’re detail-oriented, reliable and accountable for high-quality delivery, with a curious, improvement-focused mindset
- You’re collaborative, comfortable working across disciplines, and confident operating independently while knowing when to seek input or escalate
- (Bonus, but not essential: experience with SQL, Python or more advanced analytics techniques)
Benefits
- Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
- 25 days holiday a year
- Discretionary annual performance based incentive
- Sale commission
- Recruitment referrals bonus
- Health & Wellbeing contribution
- 2 Recharge Days each holiday year
- Ride to Work scheme
- Railcard Season Ticket loan
- Home office chair and home office screen
- Free fruit, breakfast cereals, snacks and tea & coffee in the office
- Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
- Life insurance and income protection
- Medical Cash Plan
- Pension
- Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform)
- Peer to peer recognition scheme 'bonusly'
- Team off-sites/regular socials
- Year-round holiday parties
- Flexible working options
- Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers.
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