Paid Media Specialist taking ownership of paid media campaigns across Google Ads and Meta Ads for a key digital marketing agency client. Managing accounts for performance and growth with minimal admin requirements.
About the role
- Paid Media Specialist at Bombayworks, driving execution and optimisation of digital advertising campaigns across multiple channels. Collaborating with cross-functional teams to deliver results for clients.
Responsibilities
- Plan, build and manage paid media campaigns across Google Ads, Facebook, Instagram, LinkedIn and other relevant platforms
- Handle audience targeting, keyword research, bidding and budgets to maximise ROI and reach business objectives
- Continuously monitor, analyse and optimise campaigns, using tools like GA4 to understand user behaviour, funnel performance and conversion paths
- Run A/B tests to improve conversion rates and overall performance
- Work closely with content, design and marketing to create campaigns and ensure that ads and landing pages are aligned with the customer journey
Requirements
- Proven experience managing paid media campaigns across platforms such as Google Ads, Facebook Ads Manager and LinkedIn Campaign Manager (around 3–4 years’ professional experience)
- Strong analytical skills and the ability to interpret data, draw insights and turn them into concrete actions
- Hands-on experience with A/B testing and conversion rate optimisation (CRO)
- Familiarity with tools such as Google Analytics, Google Tag Manager and email/marketing automation platforms
- Fluency in English and Swedish, both written and spoken
Benefits
- An international environment where different perspectives strengthen our work
- Regular learning sessions and knowledge sharing
- Access to an external coach
- A hybrid setup – minimum two days in the office, with Wednesdays as a fixed office day
- A healthy, people-first view on well-being and work–life balance
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Performance Marketing Lead defining roadmap and driving growth for Upway's e - bike platform. Leading high - performing teams and managing budget for global marketing strategy.
Paid Media Manager at LADbible Group driving campaign activations and strategic recommendations across social media platforms. Collaborating with stakeholders to optimize and improve campaign performance.
Performance Marketing Manager focused on scaling customer growth for SME banking products at Allica Bank. Leading performance marketing strategies and optimizing campaigns for sustainable growth.
PPC & ASO Specialist managing search strategies and optimizing app visibility for PokerStars.com. Collaborating across teams to drive performance in the gaming industry.
Senior Sales/Campaign Manager focusing on business opportunities and long - term partnerships in satellite communications. Collaborating with stakeholders and leading complex sales campaigns for military projects.
CRM Campaign Manager responsible for planning and executing Email and SMS strategies for Banter at Signet Jewelers. Collaborating across teams to ensure successful campaign outcomes.
Junior Performance Marketing Manager focusing on Meta Ads at Inspyr GmbH, a startup offering unique event formats. Responsible for managing performance campaigns and optimizing results.
PPC Specialist Senior optimizing digital marketing strategies and managing SEM campaigns for clients in Madrid. Identifying client needs and building strategic proposals while working in a hybrid model.
Digital Media Performance Marketing Manager collaborating on paid media campaigns for Trimble AECO. Focus on optimizing PPC and SEO strategies for global media growth.