Customer Success & Compliance Analyst at Spiko focusing on onboarding and support for investors while collaborating with internal teams. Enhancing customer satisfaction and operational efficiency in a fintech environment.
About the role
- CRM Specialist optimizing quantitative processes for campaign management at BBVA. Collaborating on multichannel interactions and managing CRM campaigns in Marketing Cloud.
Responsibilities
- Diseñar modelos cuantitativos para procesos comerciales en la gestión de campañas end-to-end.
- Coordinar el gobierno de la interacción multicanal dentro de su equipo de trabajo (squad).
- Implementar y liderar estrategias de CRM en diversos canales de comunicación.
- Gestionar campañas comerciales de CRM dentro de la plataforma Marketing Cloud.
- Analizar datos para realizar la segmentación de la clientela según la campaña.
Requirements
- Habilidades de programación en SQL y Python (Intermedio).
- Uso de Salesforce-MKT Cloud (relación end to end con clientes).
- Conocimientos sólidos en Customer Journey.
- Inglés nivel B1.
- Conocimientos en Adobe Campaing, Hotspot, Data Analytics y Customer Intelligence (deseable).
- Conocimientos en mercadotecnia, campañas publicitarias y programación en Pyspark (deseable).
- Licenciatura en Mercadotecnia, Actuaría, Matemáticas, Economía o afín.
- Deseable certificación en Salesforce-CRM.
- 1 a 3 años de experiencia desempeñándose como CRM y/o Journey Manager.
Benefits
- Prestaciones bancarias superiores a las de la ley.
- Seguro de vida.
- Vacaciones superiores a las de la ley.
- Plan de retiro.
- Préstamos exclusivos.
- Promociones exclusivas.
- Membresía a deportivos.
- Oportunidad de crecimiento dentro del Grupo.
- Participación en los juegos bancarios.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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