Hybrid Corporate Communications Manager

at Banfield Pet Hospital

• Job title: Corporate Communications Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $90,300 - $169,312 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Vancouver, United States

About the role

• Corporate Communications Manager crafting communication strategies for BluePearl, VCA, and Banfield. Collaborating with leaders across multiple locations to drive engagement and performance.

Responsibilities

• Act as a strategic partner between the Business Unit Corporate Affairs Lead, functional leaders, and field/hospital teams, ensuring local alignment to global and national initiatives.
• Act as a trusted coach and advisor to hospital, functional and project leaders to influence and enhance communications strategies.
• Design and lead integrated communication strategies that support business transformation, operational goals, and change management across multiple units.
• Collaborate with P&O, operations, and culture teams to reinforce the Five Principles, TailWags recognition program, and Associate engagement efforts.
• Create and manage communications programming that builds a strong sense of culture and community across decentralized field teams, including programs around CSR, Banfield Gives Back, etc.
• Develop engaging content and communication tools (e.g., leader talking points, toolkits, newsletters, FAQs, digital campaigns) tailored to multi-site audiences.
• Translate complex initiatives into clear, action-oriented messaging that empowers hospital leaders to inform and motivate their teams.
• The role operates in a dynamic external environment and requires collaboration with the BU Lead and the CA External Affairs CoE&D to manage proactive storytelling and issues.
• The position involves regular interaction with leaders, external stakeholders and the media, often managing high-pressure scenarios where rapid, clear, and accurate communication is essential.
• Help to enable leaders, managers, and Associates to be storytellers themselves. Providing the tools—core narrative, visuals, FAQs, and data—so they can confidently carry the story forward in their own words.
• Develop cascades that become a network, where people at different levels and functions share assets, insights, and feedback in real time.
• Use listening tools, surveys, and feedback loops, to spot early signals of confusion or resistance.
• In this position, comms go from “reporting what happened” to anticipating what might happen—and addressing it before it grows.
• Work closely with business unit leaders, field operations, medical leaders and key functional partners to ensure alignment and shared messaging across all channels.
• Represent the voice of the field to internal stakeholders, providing insights that shape communication strategy and improve field execution.
• Define KPIs and success metrics to evaluate communication effectiveness across multiple units.
• Use feedback, data, and field insights to iterate and continuously enhance communication impact and drive functional innovation.
• Identify opportunities to modernize field communications through new tools, formats, and approaches.
• Introduce innovative practices that strengthen impact, enhance accessibility, and advance the function as a strategic enabler of business performance.
• Live and exemplify the Five Principles of Mars, Inc. within self and team.
• Other job duties as assigned.

Requirements

• Bachelor’s degree in Communications, Public Relations, Business, or a related field.
• 5-7+ years of experience in internal, field, or operational communications, including direct experience in a multi-unit or distributed business environment (e.g., healthcare systems, retail, hospitality, or franchised operations).
• Proven ability to manage communication across multiple sites, geographies, or stakeholder groups.
• Exceptional storytelling and messaging skills—written, visual, and verbal.
• Strong project management and organizational skills, with a proven track record of executional excellence—able to manage multiple initiatives, meet tight deadlines, and deliver high-quality outcomes in a fast-paced environment.
• Adept at building relationships across levels, from executive leadership to frontline teams.
• Preferred: Experience in healthcare or hospital systems strongly preferred.
• Preferred: Familiarity with change management frameworks and tools (e.g., Prosci, ADKAR).
• Preferred: Proficiency with digital communication tools such as Microsoft Office 365, SharePoint, mobile apps, or employee engagement platforms.

Benefits

• Competitive salary with paid time off & holidays so you can spend time with the people you love.
• Medical, dental, and vision insurance for you and your loved ones.
• Fertility and family-building assistance.
• Paid Parental leave.
• Practice Paid Basic Life Insurance.
• Practice Paid Short- and Long-Term Disability.
• Competitive referral program – join our team, bring your friends, and get paid.
• Automatic enrollment 401(k) Savings Plan after 60 days of employment with generous company match.
• Commuter Benefits.
• Legal Plan.
• Health Savings Account & Flexible Spending Account.
• Mental health support and resources.
• Continuing Education allowance & MED hours for eligible positions.
• Student Debt Relief (for full-time DVMs).
• A Variety of discounts including Mars, PetSmart, Royal Canin, fitness, cellular and so much more.