Manager, Upstream Marketing responsible for managing enabling technologies for Shoulder Arthroplasty. Collaborating with teams to drive innovation and improve clinical outcomes.
Responsibilities
Develop, maintain, and leverage diverse networks for staying informed about competition
Understand market positioning and strengths/weaknesses of key competitors
Clearly articulate the value proposition to key stakeholders
Surface new or unexpressed customer needs
Identify new customer groups and tailor marketing strategies
Prepare and deliver program updates to Upper Extremities leadership team
Drive collaboration with global marketing teams
Lead the NPI process from start to finish
Demonstrate ability of sales forecasting methods and tools
Create Project Charters, CERs, and Business Case Financial Models
Develop personal relationships with surgeon key opinion leaders
Requirements
Bachelor’s degree
8+ years of work experience
Medical device marketing or sales experience
New product development experience
Partner or collaborating with R&D and other cross-functional businesses
Excellent presentation and interpersonal communication skills
Experience with executive-level presentations
Experience building compelling presentations and dashboards
Intern in Social Media Marketing at innovative recruiting technology startup. Collaborating with a small team to enhance brand visibility and community engagement.
Integrated Marketing Manager orchestrating go - to - market strategies for KEEN Footwear. Collaborating with cross - functional teams to ensure consistent execution across markets.
Founding Marketer driving end - to - end marketing strategies for a B2B SaaS startup. Building brand relevance through technical communication and collaboration in a hybrid workplace.
Experienced marketing professional responsible for lead generation and customer acquisition for PROGREDO AG. Collaborating with a dynamic team in Zürich to enhance outreach and client base growth.
Senior Marketing Manager leading marketing strategy at Woodstock Legal Services. Build content and brand awareness to attract lawyer consultants and clients.
Vice President of Marketing leading marketing strategy and execution for Brown & Brown in Lake Mary, FL. Responsible for agency distribution, brand positioning, and marketing budget oversight.
Marketing Associate responsible for managing and developing the French portfolio in highly regulated pharmaceutical sector. Collaborating with internal teams for strategic marketing projects in a dynamic work environment.
Marketing Manager leading brand engagement strategies across the UK, Europe, and Dubai for IMA, a creative agency. Focus on aligning global vision with regional objectives.
Senior Marketing Manager at Collinson, managing personalized customer journeys and optimizing client onboarding on digital platforms. Driving data - driven communications and multi - channel personalisation strategies.
Chef de projet Brand Activation & Marketing opérationnel chez WS Audiology, pilotant les activations terrain et outils marketing, coordonnant équipes et partenaires.