Webmanager overseeing continuous development of corporate websites in collaboration with internal and international teams. Focusing on strategic management of content and performance optimization.
Responsibilities
Continuous content-related and technical development of our websites (national and international) in collaboration with internal teams and our global offices
Development and ongoing maintenance of a scalable website roadmap (architecture, features, internationalization, integrations)
Operational co-management of the PIM subproject "Web output": establishing and expanding the necessary data structures and exports to the CMS together with the project team; data preparation, data maintenance and interface management
Management of internal and external interfaces (agencies) and coordination with internal stakeholders (IT, Sales, Marketing, HR, Executive Management, etc.) and international offices
Maintenance of the Content Management System
Development, analysis and management of SEO, SEA (search engine advertising) and GEO (geo-targeting) activities
Analysis and optimization of performance and conversion on our websites and landing pages within the team
Requirements
Degree in media, communications, marketing or a comparable qualification
Several years of professional experience in the strategic and operational management of complex corporate websites (ideally in a B2B environment, industry or with a technical product portfolio)
Solid experience working with Content Management Systems (ideally Sulu or a comparable enterprise CMS)
Experience coordinating internal stakeholders as well as external agencies and service providers
Optional: experience building and further developing data structures in PIM systems
Basic knowledge of SEO (on-page/technical/structure), SEA and ideally GEO
Experience in web analytics (e.g., Google Analytics, Matomo or similar) and conversion optimization
High level of personal responsibility and an ownership mindset
Structured, analytical way of working
Strong communication skills — including in an international context
Ability to translate complex topics into clear, understandable terms (between IT, Marketing and Product Management)
Benefits
Remote/mobile working
Employee discounts via Corporate Benefits
Company pension scheme
Modern staff restaurant with meal subsidy
Diverse internal and external training opportunities through our ARI Talent Academy
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