Onsite Social Media Manager, Content

Posted 17 hours ago

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About the role

  • Social Media & Content Manager driving multi-platform brand storytelling at Aramark Destinations. Creating content across channels and leading influencer programs to enhance brand visibility.

Responsibilities

  • Lead content strategy and publishing across Instagram, TikTok, Facebook, LinkedIn, Pinterest, and YouTube
  • Create high impact video, photo, graphic, and written content
  • Balance unique property storytelling with portfolio wide brand campaigns
  • Develop thought leadership and industry content for B2B audiences on LinkedIn
  • Collaborate with marketing team members on integrated campaigns and unified content strategy
  • Partner with agency of record on creator program
  • Integrate influencer content into channel strategies (organic + paid)
  • Manage daily posting and engagement across all social channels
  • Monitor trends and elevate UGC that showcases our destinations
  • Manage intranet and employee facing content
  • Develop destination spotlights, brand updates, and internal storytelling assets
  • Track KPIs across all platforms and campaigns
  • Drive follower and audience growth across all channels
  • Report insights for both property level and portfolio wide performance

Requirements

  • 5+ years of experience managing multi‑channel social media
  • Hands‑on experience with Instagram, TikTok, Facebook, LinkedIn, Pinterest, YouTube
  • Proven experience leading influencer/creator programs
  • Strong content creation skills (video, photo, copy)
  • Experience with Emplifi or similar enterprise social platforms
  • Experience with B2B LinkedIn content or thought leadership programs
  • Experience with internal communications or intranet content (preferred)
  • Background in hospitality, travel, tourism, or destination marketing (a plus)

Benefits

  • Health insurance
  • 401(k) matching
  • Professional development opportunities

Job title

Social Media Manager, Content

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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