Marketing Analyst at construction tech company overseeing digital marketing initiatives. Collaborating with agencies and internal teams to drive brand consistency and performance optimization.
Responsibilities
Manage and oversee the marketing agency's activities (paid media, social media, branding, etc.)
Create and organize clear, strategic briefs
Approve and validate plans, campaigns, and creative assets prior to publication
Track timelines and ensure deadlines are met
Monitor and analyze KPIs (leads, conversion, engagement, traffic, etc.)
Produce performance reports and present results to management
Recommend strategic improvements based on data
Ensure brand consistency across all channels
Act as liaison with the product team and other internal departments
Requirements
Minimum of 2 years of experience in marketing
Degree in Marketing, Advertising, Business Administration, or a related field
Prior experience managing agencies or marketing vendors
Experience with tools such as Google Analytics, Meta Ads, and Google Ads
Knowledge of products and services related to the construction industry
Knowledge of digital marketing (paid traffic, SEO, social media, sales funnel)
Strong communication: ability to communicate clearly and persuasively, both verbally and in writing
Resilience: ability to handle rejection and challenges while remaining motivated and focused on goals
Flexibility: adapt to different situations and demands, adjusting approaches as needed
Proactivity and ownership: strong sense of responsibility for results and willingness to take initiative to achieve goals
Benefits
Home office allowance: R$70.00
Mobility benefit options (commuter voucher/VT, fuel allowance, or parking)
Meal voucher: Company-subsidized R$35.00/day (paid via Flash Benefícios card)
Health plan: SulAmérica for employee and dependents (no monthly fee for the employee; dependent coverage subject to a monthly contribution)
Dental plan: SulAmérica with no copay
Mental health program
Life insurance
Partnerships with universities and language schools to support education
Pharmacy discounts: Drogaria São Paulo and Drogaria Pacheco
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