Head of Growth driving predictable enterprise demand generation strategy at AllSpice. Leading campaigns, testing channels, and optimizing funnel performance within a hardware engineering platform.
Responsibilities
Design, execute, and optimize AllSpice’s end-to-end demand generation strategy in support of pipeline and revenue goals.
Deliver consistent, scalable inbound and outbound pipeline with clear accountability for quality, velocity, and performance.
Improve conversion across the funnel, with particular focus on lead nurture and lead-to-opportunity conversion.
Establish and scale at least two additional, repeatable pipeline channels beyond existing core motions.
Implement strong experimentation frameworks and funnel analytics to inform channel mix, conversion, and efficiency.
Roll up your sleeves to launch campaigns, run tests, and iterate quickly based on results.
Work closely with Product Marketing, Sales, and Product & Engineering to align demand efforts with revenue outcomes.
Requirements
Proven experience owning enterprise demand generation, with a track record of building predictable, repeatable pipeline.
Strong experimentation mindset: You test deliberately, learn quickly, and apply insights to improve results (“no same mistake twice”).
Comfortable operating end-to-end, from strategy through hands-on execution.
Highly analytical; able to diagnose funnel performance and translate data into action.
Bias toward action; you get things done in ambiguous, early-stage environments.
Highly organized, with a high bar for quality and attention to detail.
Open to leading and developing a small team, including setting expectations and driving performance.
Experience marketing to technical audiences (e.g., engineers, developers) or a demonstrated ability and genuine desire to learn quickly and engage deeply with a technical product and buyer.
Benefits
Competitive salary and equity
Top-tier health, dental, and vision insurance plans
Flexible PTO and remote work policy
Home + in-office equipment stipends
Annual company-wide off-sites and GTM team retreat
An opportunity to make a meaningful impact at a fast-growing company alongside a smart, supportive, and motivated team
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