Hybrid Events Marketing Program Manager

Posted 42 minutes ago

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About the role

  • Event Marketing Programme Manager supporting the EMEA Google for Education marketing team. Managing a portfolio of events to promote Google for Education products and their adoption.

Responsibilities

  • Manage a portfolio of events designed to drive awareness and consideration of Google for Education products
  • Deliver education leaders across EMEA high-impact experiences at a variety of events
  • Provide ongoing reporting on the impact of events, demonstrating performance and ROI of investment over time

Requirements

  • Provide event programme management support to the EMEA Google for Education marketing team
  • Manage a portfolio of events designed to drive awareness, consideration, and ultimately purchase of Google for Education products
  • Metrics will be defined from events as well as all follow-up and nurturing activities before and after events
  • Review and deliver event inclusivity best practices
  • Work with internal teams and the events agency to deliver high-quality, efficient events, sharing learnings and resources across global teams
  • Review and propose tradeshows and third-party events to expand reach into the core audience
  • Manage Google for Education’s presence at the event, engaging 100+ Ministries of Education
  • Provide ongoing reporting on the impact of events, demonstrating performance and ROI of investment over time

Benefits

  • Job Benefits

Job title

Events Marketing Program Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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