GTM & Growth Associate driving pipeline and operations for an AI B2B SaaS platform. Engaging high - value prospects and building systems for growth operations.
About the role
- Principal Go-to-Market Innovation Manager at Adobe developing AI-driven marketing capabilities and leading cross-functional initiatives. Collaborating to align GTM strategies for enterprise customers with data analytics.
Responsibilities
- Develop AI-Driven Marketing Capabilities: Collaborate on initiatives to develop agentic capabilities for Adobe’s GTM practitioners. Scope use cases and translate data into actionable insights and next-best-action recommendations. Support Proof-of-Concept testing to improve agentic capabilities and recommendations.
- Foster Integrated GTM Strategy & Alignment: Drive strategic alignment and cohesion between Marketing, BDR and Sales, including rigorous definition and distribution of key value props, target segments, accounts and personas, and areas of highest revenue potential.
- Data Driven Problem-Solving: Use analytics to build efficiency and effectiveness into our marketing model. Create advanced marketing measurement capabilities. Build predictive models to optimize ROI, spend, and targeting.
- Translate Account, Persona, & Content Strategy and Actionable Insights: Use data to devise metrics, solve problems and influence executive decision-making. Contribute to the creation and evolution of marketing scorecards and dashboards.
- Cross-Functional Leadership: Lead cross-functional workstreams with stakeholders across Enterprise Marketing, PMM, Sales, Content Strategy, ACS, and DX Products to drive alignment and execution. Foster a culture of collaboration, innovation, and continuous improvement.
- Vision-setting and Storytelling: Paint the future of our GTM strategy: nurture early ideas into compelling visions. Define ‘what’s in it for me’ and why the time for change is now. Demystify incredibly complex topics at multiple altitudes.
Requirements
- 8 - 10+ years of experience including experience in B2B marketing, GTM strategy, or marketing operations, preferably in enterprise SaaS or tech
- Exceptional analytical and quantitative problem-solving skills, including conducting research, analyzing data, developing hypotheses, and synthesizing recommendations
- Ability to develop concepts, build & improve prototypes, and implement scaled solutions
- Excellent communication and storytelling skills
- Proven ability to lead cross-functional initiatives and influence senior leaders
- Familiarity with AI-powered marketing tools, CRM systems, and campaign orchestration platforms
- MBA or equivalent experience preferred
- Comfort navigating ambiguity and driving clarity in fast-paced environments
- Familiarity with AI/ML concepts in marketing or decision sciences
- Management Consulting experience or structured problem-solving background preferred
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Sr. Manager in charge of US Commercial GTM Launch initiatives for Pfizer. Ensure efficient execution of plans and collaboration with cross - functional teams throughout product launches.
Open tryouts night for entry level tech roles at Sitemate to show potential and get feedback. Learn about tech careers with free food and networking opportunities.
Growth Product Marketing Manager managing the SMB customer journey from free to paid. Create content and collaborate cross - functionally to drive conversion and expansion.
Product Marketing Manager for HP's Business Personal Systems. Focus on strategies and marketing plans for Commercial Notebooks portfolio.
Lead Product Marketing initiatives at SpotOn, focusing on restaurant tech solutions. Collaborate across teams to drive product market fit and sales strategies in a cross - functional capacity.
Digital Product Marketing Manager at GAIN focusing on acquisition strategies for AI products. Planning and executing multichannel campaigns to drive engagement and conversions.
Manager of Global Product Marketing for fragrance at Sol de Janeiro. Shaping fragrance strategy through innovative marketing and product excellence.
Senior Manager leading innovative global marketing strategies for body products at Sol de Janeiro. Collaborating with cross - functional teams to drive growth and optimize product launches.
Strategic Product Marketing Manager responsible for advancing go - to - market strategy for SaaS solutions. Join PointClickCare in redefining healthcare with an innovative, product - driven approach.